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Le marketing omnicanal est moins compliqué qu'il n'y paraît
Orchestrer le parcours client ultime
Activez facilement de nouveaux canaux et optimisez vos parcours omnicanaux en quelques clics.
Un outil d'orchestration de parcours unique
Create email, SMS, mobile messages, and more, with a single tool. Design sophisticated omnichannel journeys using the easiest drag-and-drop orchestration tool on the market. Preview audience flows and optimize with A/B tests at any point.
Le meilleur outil marketing tout-en-un
Don’t complicate things with multiple apps and integrations. Manage your data and all your marketing channels from a single place. Start with one channel, turn on more as you grow, and optimize your omnichannel journeys with just a few clicks.
Une architecture de données unique pour la connaissance du client
Our in-memory framework allows real-time processing and quick data exploration so you can understand your customer - even without IT. With insights into every customer across all channels, marketers can build experiences so seamless, they feel like magic.
Plus de 850 marques dépassent leurs objectifs avec Bloomreach
Créez des expériences pertinentes avec des informations en temps réel
Orchestration complète des campagnes et création de parcours
Gestion centralisée des préférences des clients
Lancez des flux de travail omnicanaux prêts à l'emploi
Réduire les conflits entre canaux grâce à une planification plus intelligente
Comprendre et optimiser avec des rapports et des analyses personnalisés
Parcours optimisés grâce à la personnalisation contextuelle via IA
Le pouvoir de la personnalisation omnicanale dans le marketing
Ce qui est le plus intéressant avec Bloomreach, c'est que nous pouvons tout créer en un seul endroit et avec un seul outil. 
Après une campagne réussie, nous pouvons évaluer tous les résultats et si c'est une réussite, nous n'avons qu'à automatiser ces scénarios à nouveau dans Bloomreach. Si nous avons rencontré des difficultés, nous avons reçu une aide rapide et professionnelle de la part du service clientèle.
Les dernières actualités sur l'orchestration omnicanale
FAQ sur l'orchestration omnicanale
Questions courantes sur l'orchestration omnicanale.
Omnichannel orchestration refers to the process of delivering a seamless, consistent customer experience across all channels and touchpoints. Multichannel marketing refers to using multiple channels to reach customers. Bloomreach provides omnichannel orchestration by unifying customer data from all channels (including offline) and using it to personalize and deliver relevant experiences that make the most sense for your customers.
At Bloomreach, we take data privacy and security seriously. Our products are built with privacy by design — we are GDPR certified and follow industry best practices for collecting and handling customer data. We use built-in consent management tools to ensure customers have control over their data, making us experts in adapting to customer preferences. Learn more about privacy.
Yes, Bloomreach can integrate with a wide range of tools, including popular solutions like Shopify, Shopify Plus, BigCommerce, Salesforce Commerce Cloud, Magento, and more. Our API also allows for custom integrations with other tools as needed. Learn more about Bloomreach integrations.
Bloomreach supports enhanced personalization and customization across channels by using real-time data to create targeted messaging and experiences for each customer. We offer a range of personalization tools, including dynamic content, conditional content blocks, product recommendations, and predictive analytics while using customer data to trigger targeted campaigns across channels.
Bloomreach delivers real-time marketing enabled by split-second processing with our proprietary in-memory framework (IMF) architecture. Our solution is designed to process large volumes of data and traffic without issue while ensuring uptime and reliability throughout every campaign.
Bloomreach measures and tracks performance of omnichannel campaigns by providing detailed and customizable reporting and analytics, including attribution tracking, conversion tracking, and campaign performance metrics. This allows marketers to see the impact of their campaigns across all channels and touchpoints, track customer journeys, and make data-driven decisions to optimize future campaigns.
