Bloomreach announces new Bloomreach Discovery features and enhancements built to support B2B merchandisers, including new capabilities within group merchandising, SKU searchability, and facet enhancements.
The inclusion of Bloomreach Discovery on the Google Cloud Marketplace will offer seamless integration with technology stacks built on Google Cloud, allowing more businesses around the world to recognize the fast benefits of AI-powered e-commerce search.
Bloomreach introduces behavioral-based merchandising, offering users the ability to merchandise based on behavioral or demographic attributes — such as hobbies, shopping habits, or style preferences — rather than just product attributes.
Bloomreach announces In-App Content Blocks within Bloomreach Engagement that allows marketers to seamlessly embed personalized content into the app, without disrupting the customer’s scrolling experience.
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