Product Discovery is a Two-Way Street
Site search shouldn’t be limited to one-way communication in the search bar – engage shoppers in dialogue across your entire site.
The only solution architected for conversational shopping with next generation AI at the core
made possible through our partnerships with NVIDIA & Google.
Head-to-Head:
Bloomreach Talks the Talk
Prepare for a future of conversational commerce with Bloomreach.
Built on next generation AI
Excels at conversational search
Understands longer, more natural language queries (e.g. – midcentury modern chair for living room)
Gets concept & trend queries
(e.g. – cottagecore decor)
Controllable AI & open algorithms
Made for merchandisers
Offers A/B testing in-workflow
Built on next generation AI
Excels at conversational search
Understands longer, more natural language queries (e.g. – midcentury modern chair for living room)
Gets concept & trend queries
(e.g. – cottagecore decor)
Controllable AI & open algorithms
Made for merchandisers
Offers A/B testing in-workflow
Built on next generation AI
Excels at conversational search
Understands longer, more natural language queries (e.g. – midcentury modern chair for living room)
Gets concept & trend queries
(e.g. – cottagecore decor)
Controllable AI & open algorithms
Made for merchandisers
Offers A/B testing in-workflow
genAI Search Core
Deliver +25% more Revenue
Per Visitor (RPV)*
How do I increase revenue?
Better understand the natural language people use to search today with the Bloomreach genAI Search Core. Return the most relevant search results to shoppers – whether they use one word or 5+ words to search – and convert clicks to purchases.
The Bloomreach genAI Search Core casts a wider net to return more results to shoppers – even when they use longer search phrases or words that are not in your product data.
Automatically show shoppers the products that are most relevant to their search AND have higher revenue-driving performance.
Combine customer data profiles and product performance data to personalize the entire customer journey. Layer in behavioral, segment, and one-to-one personalization to strike the right balance of product discovery and targeted experiences.
*Data collected across dozens of customer A/B tests using the Bloomreach genAI Search Core vs. older AI search solutions.
Conversational Shopping
Increase Conversion Rates with Conversational Shopping
How do I connect with shoppers?
Upgrade your search bar with the most human capability possible – the art of conversation. Now shoppers can talk to your search bar like they talk to a store clerk, ask questions, and get the products they need to convert. Conversational commerce is the future of shopping online – from conversational search bars to agentic shopping assistants – everyone will be talking the talk.
Help shoppers find products easily by letting them upload photos to search for similar products.
AI Studio
Tune the AI to Your Business
How can I get more from next generation AI?
The Bloomreach AI Studio gives you visibility and control over the algorithms that power the recall, order, and personalization of search results. By default you get the best AI on the market for performance, but you also get the option to control the AI if you choose.
Test different weights for data signals in the algorithms that power your search experience – for example increase the weight of add-to-cart signals. Ingest new data signals to tailor the algorithm to your business – for example add in offline data signals.
Use AI to dynamically rank products for each shopper on a one-to-one basis using data from interactions, such as product views, searches, add-to-carts, and purchases, showing the most relevant products according to their preferences.
Smart Categories
Spend 50% less time
merchandising
How do I eliminate manual work?
Dynamically personalize product grids using a combination of customer data, real-time behavioral cues, and segment activity. Automatically tailor product grids using the interactions of customer groups to increase conversion rates without lots of manual tasks.
Use conditions to dynamically craft and maintain new search and category experiences:
- Create unique categories of products that exist in other categories but share certain attributes
- Set rules to designate where products appear on product grids
- Automatically adjust product positions based on real-time data and conditions.
Take full control of product grids with flexible merchandising capabilities. Boost certain products by a lot or a little; bury low-inventory products; group similar products together; preview changes side-by-side, and A/B test to see what shoppers love most.
AI-Powered Recommendations
Increase Add-to-Cart (ATC)
rates & cart size
How do I help shoppers find more products?
Show shoppers products that are related to their search queries and search history. Fit product recommendations seamlessly into their product discovery journey to accelerate the time to conversion – make it make sense for them.
Did you know that 92% of personalized shopping cart recommendations influenced online shoppers to buy products? Use customer profile data + product performance data to show shoppers the most tailored options just for them.
Use conditions to create unique product recommendations that target specific goals like showing top-reviewed products, selling more high-margin products, promoting specific brands, or reducing excess inventory.
With the Bloomreach genAI Search Core, you automatically get recommendations augmented by LLMs. LLMs can process and analyze large datasets quickly, making it possible to generate real-time recommendations for millions of users simultaneously. This makes product recommendations better at personalization, contextual relevance and timeliness, identifying new relationships between products, and scalability.
A/B Testing & Analytics
Find More Revenue
Opportunities
How can I tell if changes I make are working?
From changes to your algorithm to conditional rules to merchandising ideas, set up testing as you work. Get a side-by-side preview, launch A/B tests, and get a clear path forward to choose the best performing site experience that will drive the most conversions.
Improve search, browsing, and recommendations with actionable insights. See top opportunities to improve the search experience and increase conversion rates. Better understand customer behavior and preferences. Use actionable analytics to make the experience better for shoppers and ultimately increase revenue.
Let’s Talk About the Future of Site Search
Your customers are ready for a new way to shop. Are you?
Make search conversational
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Tap into limitless knowledge
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Power business metrics & consumer goals
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Embrace innovation at the right pace
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Save time with smarter merchandising
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Get the best AI for ecommerce
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Get a Custom Lift Assessment in 10 Days
See exactly how much RPV and ROI you could see with personalized, conversational product discovery. Sign up for your free estimate today.
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