SMS & Messaging
Text Less, Convert More With Personalized SMS
Flashy SMS features are fun, but you need an omnichannel strategy to drive real ROI. Access all your data to send fewer texts, save on sending costs, and still convert more customers by truly personalizing every message.
Built-in Omnichannel Data
Powered by our customer data engine, Bloomreach unifies every known and anonymous interaction, both online and offline, into a user profile.
AI-Powered Actions
Harness Loomi AI to continuously improve your customer’s experience. With 1:1 optimal send times, content generation, product recommendations, and best-channel predictions, your messages will always hit the mark.
Accurate Attribution
See all of your channel and performance data in one place, so you know what’s actually working. Our attribution models are fully customizable and transparent, and we don’t take extra credit for revenue that isn’t ours to claim.
Product Features
Grow Your List Quickly (And Compliantly)
Build your SMS audience with TCPA-compliant sign-up units that include flexible targeting and display settings. We include the required legal language so you can feel confident that your opt-ins meet necessary consent requirements. Plus, text-to-join keywords give you the flexibility to promote your SMS program anywhere.
Create Click-Worthy SMS Campaigns in Seconds
Easily create, test, and preview SMS/MMS campaigns with our visual builder. Create one-off campaigns or complex omnichannel experiences using our journey builder to seamlessly incorporate SMS into your cross-channel strategy. Drive revenue quickly with an SMS template library that includes prebuilt messages based on high-converting campaigns.
Send Less With Smarter Segments
Powered by a built-in customer data engine, our platform creates a single view of your customers with all of their data in one place. Create more sophisticated segments than SMS point solutions and save on sending costs by using all of your data, not just pieces of it, to target customers who are most likely to engage and convert.
We Help Big Names Make a Difference
Unlock Personalized SMS Marketing
Personalize Messages With Product Recommendations
Set up rule-based or AI-driven product recommendations that display the perfect product for every subscriber based on their unique behaviors and attributes.
Capture Zero-Party Data With Keyword Responses
Ask subscribers questions and use their replies to capture zero-party data and trigger responses that personalize future messages, encourage conversations, and increase engagement.
Integrate With Your Entire Stack
Connect to various third‑party services with 130+ built‑in integrations. Or use our API to enrich your data and ensure you have everything it takes to deliver highly personalized SMS campaigns.
Consolidate Your Entire Mobile Strategy
Bloomreach also offers additional mobile channels like WhatsApp and mobile app marketing, including in-app messaging, mobile push, and app inbox.
Cut SMS Costs, Grow Subscribers
Grow Your SMS List
Expand your SMS subscriber list, and make customers happy, through personalized promotions and offers.
Easily Manage SMS Consents
Boost customer loyalty and enrich their experience by automating consent through SMS keyword auto-responses.
Decrease SMS Costs Through Targeting
Optimize SMS costs by exclusively targeting customers who engage better via SMS than email.
Get Actionable Insights Fast
Track SMS performance easily with our dashboard, offering revenue insights, engagement stats, and clear attribution.
Encourage SMS Opt-ins
Accelerate your subscriber list with customizable text-to-join keywords.
Use AI To Determine Send Time
Harness Loomi AI to determine the optimal send time for each customer using historical click data.
Current Trends and Insights
Understanding TCPA and CTIA Compliance for SMS Marketing in the US
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Mobile and App Marketing
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Marketing Intelligence and AI
Identify trends in behavior and optimize campaigns with AI.
Omnichannel Orchestration
Deliver consistent experiences across channels for profitable revenue growth.
Experiments and A/B Testing
Go from theory to results fast without relying on other teams.
“We’ve completely changed the way we do SMS campaigns with Bloomreach and it’s become an important part of our omnichannel strategy.”
Jack Worthington
Senior CRM Executive
See case study
SMS Marketing FAQs
How does your pricing work for SMS?
Our flexible pricing lets you start with any part of the Bloomreach platform and add on what you need, as you need it. You won’t be paying for seats or contacts. Bloomreach’s pricing is primarily determined by your volume of data and SMS/MMS sent. We have negotiated competitive rates with leading SMS aggregators to ensure you can focus on the full value of the platform, not how much each message costs. This allows us to generate incredible ROI for fast-growing companies at all stages of growth.
Do you support SMS and MMS sending?
Yes! While we commonly refer to SMS/MMS as just “SMS,” rest assured that we support both message types. An MMS is just an SMS with images or media files included (like contact cards or GIFs). You can easily switch between SMS and MMS message types in our visual builder depending on what your campaign requires. MMS messages do incur higher sending costs, so keep an eye on message length and use them strategically.
What SMS providers do you integrate with?
Can you integrate with my existing tech stack?
You bet — it’s one of the things that we do best. With 130+ integrations (and growing), you can sync as much of your data as you want across ecommerce, email, SMS, loyalty, web, and analytics sources. Need to get granular? Our API lets you customize what data you pull in to truly fit your omnichannel needs.
How do you attribute SMS revenue?
We know how important it is to see an accurate picture of your performance. While our out-of-the-box reports use a default attribution window set to 7 days post-click, you can build custom reports with fully customizable attribution windows and criteria. We’re not interested in taking credit for your revenue, just showing you how to maximize it.
Can I take my SMS subscriber list to another provider?
Of course. We know how much work goes into growing your owned audience. While other providers may hold your list hostage, we don’t prevent you from exporting it. We do recommend consulting legal counsel to ensure your list complies with the necessary consent requirements in your region.
How is Bloomreach different from other SMS vendors?
Bloomreach Engagement is not an SMS point solution. It is an omnichannel marketing platform with a built-in customer data engine that unifies all customer data, interactions, preferences, and predicted behavior. You can start with a single channel, like SMS, and add more as you grow. With Bloomreach, your data sets and audiences are consistent and accessible on all your channels, so your SMS strategy will always be informed by and in sync with all other campaigns — and you ultimately save on SMS sending costs by being hyper-targeted and personalized.
Can I just buy SMS or do I need to buy all your channels?
Our pricing is structured to start anywhere and grow at your own pace. You can buy just the SMS messaging module and get access to SMS, MMS, WhatsApp, and all our data and analytics features. Additional add-ons like mobile app features and upgrades can be purchased separately. If and when you are ready to grow, you can add more channels like email, web personalization, and ads.
Experience Limitless Marketing for Yourself
Dive deeper into Bloomreach’s powerful solutions for personalized experiences and seamless customer journeys. Experience firsthand how our platform can elevate your customer experience, drive conversions, and unlock the full potential of your digital presence.
