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Web Personalization

Personalize Better by Truly Understanding Your Customer

Harness real-time browsing behavior, comprehensive data, and the power of Loomi AI to transform your customer experience.

Product Features

Make Website Visits Meaningful With Targeted Weblayers

Use first-party data and a deep understanding of the customer journey to drive conversions with tools like social proofing, on-exit intent banners, countdown timers, and unique discounts that are personalized based on real-time interactions. Customize your weblayers and in-app notifications with a visual editor or HTML, CSS, and JavaScript.

Anticipate Customer Intent With AI-Powered Predictions

Harness Loomi AI for native predictive analytics with purchase, churn, in-session, and best-channel prediction models, or customize your own to optimize for your unique metrics. Analyze customer behavior in real time to quickly react to changes and help convert more visitors.

Optimize and Test Web Experiences Without Flickering

Improve the visual appearance of your website and test ideas before making any code changes. With our patented flicker-free technology, Bloomreach ensures your customers only see the content you want them to see.

Boost Revenue With Headless CMS + Personalized Search

Integrate With Our Headless CMS for Personalized Shopping

Tailor every on-site content component to create agile, flexible, and personalized commerce experiences by integrating with Bloomreach Content. Always display relevant messaging, images, and instant page loading that results in more sales in less time.

Increase Revenue per Visitor by as Much as 8.5% With Personalized Search

Combine our web personalization with Bloomreach Discovery’s intelligent ecommerce site search to deliver personalized search results from the moment a customer arrives on your website.

Stay Informed

Current Trends and Insights

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What Is Contextual Personalization?

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Power Personalization With the Right Marketing Technology

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The Power of Bloomreach’s Unique Data Architecture

Web Personalization FAQs

How do I avoid flickering on my website tests?

Bloomreach’s flicker‑free technology ensures your customers only see the content you want them to see. You can optimize and modify the visual appearance of your website and A/B test ideas with no flickering pages before making any code changes.

You can choose one of many prebuilt templates to quickly test and deploy content in a no-code fashion. If you are looking to customize all the details of your weblayers, you can use our HTML, CSS, and JavaScript editor to gain limitless options.

While A/B testing serves every customer the overall best variant of a tested campaign based on average performance, contextual personalization serves what is best for each customer based on the context in which they are found. It is a powerful AI alternative that increases conversions of your tests.

Experience Limitless Marketing for Yourself

Dive deeper into Bloomreach’s powerful solutions for personalized experiences and seamless customer journeys. Experience firsthand how our platform can elevate your customer experience, drive conversions, and unlock the full potential of your digital presence.

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Life With Bloomreach

Watch this video to learn what your life could look like when you use Bloomreach.