Orchestrating the Ultimate Customer Journey
Easily turn on new channels and optimize your omnichannel journeys with just a few clicks.
Not Your Average Journey Orchestration Tool
Create email, SMS, mobile messages, and more, with a single tool. Design sophisticated omnichannel journeys using the easiest drag-and-drop orchestration tool on the market. Preview audience flows and optimize with A/B tests at any point.
The Leading All-in-One Marketing Tool
Don’t complicate things with multiple apps and integrations. Manage your data and all your marketing channels from a single place. Start with one channel, turn on more as you grow, and optimize your omnichannel journeys with just a few clicks.
Unique Data Architecture for Customer Insights
Our in-memory framework allows real-time processing and quick data exploration so you can understand your customer - even without IT. With insights into every customer across all channels, marketers can build experiences so seamless, they feel like magic.
850+ Brands Go Beyond Their Goals With Bloomreach
Create Relevant Experiences With Real-Time Insights
Give your marketers total control over every aspect of the customer journey. Add real-time triggers, customer segments, conditions, and integrated marketing channels like email, SMS, push messages, and ad retargeting.
Complete Campaign Orchestration and Journey Building
Create, manage, and execute targeted campaigns across email, SMS, mobile app, web, offline, and other connected channels with our drag-and-drop scenario builder. Personalize flows for individual customers by adding real-time triggers, customer segments, and conditions. Plus, you can easily A/B test and optimize omnichannel customer journeys at any point.
Centrally Manage Customer Preferences
Manage customer preferences and consents for all your channels in a single place. Ensure compliance with data privacy regulations like GDPR and TCPA with our built-in consent management. Use first-party data or built-in banners (weblayers) for zero-party data collection to deliver personalized experiences across all channels while building trust.
Launch Out-of-the-Box Omnichannel Workflows
Customize and execute complex marketing campaigns with our out-of-the-box workflows and dashboards. Save time and resources with campaigns that run smoothly and deliver remarkable results. Capitalize on Bloomreach's expert knowledge, collected over years of working with top players on the market.
Reduce Channel Conflict With Smarter Scheduling
Get an organized view of all planned campaigns, including launch dates, channels, and target audiences. Avoid saturating your customers with our smart frequency policy, which dynamically adjusts cadence based on a customer’s level of interaction and engagement. Set date-, event-, or customer behavior-based rules to trigger campaigns and leverage predictions to determine the best channel to drive engagement.
Understand and Optimize With Custom Reports and Analytics
Get a clear understanding of the channels that are driving the best results with prebuilt and fully customizable dashboards and reporting. Identify trends and patterns in customer behavior, the channels where customers are interacting with your brand, the messaging that resonates best, and the areas of improvement to deliver a more personalized customer experience.
Create Truly Personalized Journeys With AI-Powered Contextual Personalization
Harness artificial intelligence to tailor your omnichannel campaigns to each customer and drive more conversions. Unlike traditional A/B testing, contextual personalization uses AI to analyze the context for every customer, so you always send the right content on the right channel at the right time.
The best thing about Bloomreach is that we can create everything in one place in one tool.
After the successful campaign, we can evaluate all results and if we succeed, we are just automating those scenarios again in Bloomreach. If we struggled with something, we got very quick and professional help from customer support.
Omnichannel Orchestration FAQs
Common questions about omnichannel orchestration.
Omnichannel orchestration refers to the process of delivering a seamless, consistent customer experience across all channels and touchpoints. Multichannel marketing refers to using multiple channels to reach customers. Bloomreach provides omnichannel orchestration by unifying customer data from all channels (including offline) and using it to personalize and deliver relevant experiences that make the most sense for your customers.
At Bloomreach, we take data privacy and security seriously. Our products are built with privacy by design — we are GDPR certified and follow industry best practices for collecting and handling customer data. We use built-in consent management tools to ensure customers have control over their data, making us experts in adapting to customer preferences. Learn more about privacy.
Yes, Bloomreach can integrate with a wide range of tools, including popular solutions like Shopify, Shopify Plus, BigCommerce, Salesforce Commerce Cloud, Magento, and more. Our API also allows for custom integrations with other tools as needed. Learn more about Bloomreach integrations.
Bloomreach supports enhanced personalization and customization across channels by using real-time data to create targeted messaging and experiences for each customer. We offer a range of personalization tools, including dynamic content, conditional content blocks, product recommendations, and predictive analytics while using customer data to trigger targeted campaigns across channels.
Bloomreach delivers real-time marketing enabled by split-second processing with our proprietary in-memory framework (IMF) architecture. Our solution is designed to process large volumes of data and traffic without issue while ensuring uptime and reliability throughout every campaign.
Bloomreach measures and tracks performance of omnichannel campaigns by providing detailed and customizable reporting and analytics, including attribution tracking, conversion tracking, and campaign performance metrics. This allows marketers to see the impact of their campaigns across all channels and touchpoints, track customer journeys, and make data-driven decisions to optimize future campaigns.