English
Amplify Your Efforts With Marketing Intelligence
No one knows your business like you do. But with marketer-friendly data tools and the latest in AI, your campaigns can launch faster, scale easier, and feel personal to your customers.
Accelerate Your Growth With Cutting-Edge Marketing Intelligence
Our single solution helps you make the right data-driven decisions and scale personalization.
Real-Time Customer Insights
Understand the customer journey and your audience so well that you can build personal experiences for every customer. Anticipate their next move, adapt to changing demands, and be present exactly when they're ready to interact with your brand with up-to-the-moment intelligence.
Generative AI for Marketing
Streamline your efforts with AI-powered content generation, product recommendations, and predictive analytics. With easy-to-use tools and prebuilt models that can be customized to your business's unique needs, you can unlock true personalization at scale.
All Your Data and Analytics in One Place
No more stitching together different data sources and spreadsheets. Get all your data and analytics in one single source for insights into customer behavior, campaign performance, attribution, and engagement.
From Data to Insights to Action
Convert Better With AI-Driven Product Recommendations
Personalize email, SMS, or onsite banners with rule-based or AI-driven product recommendations. Select from prebuilt templates such as recommendations based on textual similarities, behavioral similarities, or metric-based categories to launch your efforts fast. Or, create custom recommendation models optimized for your unique business goals.
Know Your Customers and Optimize Campaigns With Predictions
Identify lapsing customers, predict the most lucrative channels, and even understand which customer is likely to buy during a session. Use our prebuilt AI predictions to drive immediate results, or build your own models to identify high-value audiences based on unique metrics — all without depending on your IT teams.
Get More Clicks With Individual Optimal Send Times
This isn’t your average best send time feature (pun intended). Using prediction models, our customer data engine determines each customer’s optimal send time for email and SMS and stores it within their profile. Now your campaigns don’t have to rely on aggregate send times for your entire audience – they’re sent when each recipient is most likely to open or click.
Make Every Customer Count With Contextual Personalization
Don't settle for what works for ‘most’ of your customers. Contextual personalization employs self-learning AI models to determine the best channel, campaign, or web display banner for each individual customer, helping you deliver incredibly personal customer experiences.
Unleash Your Creativity With AI Content Generation
Remove the time-consuming task of generating new content ideas and writing content variations across different channels. By integrating with OpenAI’s GPT-3 language model, you can now generate high-converting content easily for quick and effective copywriting.
Gain Insights Into Customer Behavior in Seconds
Get valuable insights into customer behavior, preferences, and trends within seconds with comprehensive out-of-the-box reporting templates. Find user cohorts based on purchases or visits, analyze best-selling category, get channel performance metrics and more. Customize them to your unique goals, or create your own reports, cohorts, and trend analysis using our intuitive customer analysis tools.
BLOG
Why Product Recommendations Are Key to Winning With E-Commerce Personalization
Contextual personalization has allowed us to show the best possible personalized subscription banner to every individual customer. 
"This leads them to having a better experience with our brand, which aligns with why we adopted Bloomreach Engagement." Read more.
Marketing Intelligence & AI FAQs
Common questions about Bloomreach's Marketing Intelligence & AI product with Bloomreach Engagement
By analyzing customer data, we can help businesses identify patterns and trends in customer behavior, allowing you to create more targeted and personalized marketing campaigns. Our platform also provides real-time analytics and insights, so businesses can quickly identify and respond to changes in customer behavior and preferences.
Yes, we offer an out-of-the-box analytics template library for our customers to get quick access to customizable reporting and analytics dashboards, which can be tailored to meet the specific needs of their business. Our platform provides real-time reporting and analytics, so businesses can quickly identify changes in customer behavior and easily modify their marketing campaigns, workflows, or overall strategy.
Yes, we offer advanced analytics and reporting capabilities that allow businesses to track the performance (such as ROI) and attribution of marketing campaigns. Our platform can help businesses identify which campaigns are generating the most revenue and which ones are not performing as well, allowing them to make data-driven decisions to improve their marketing strategies.
Our platform is designed to be user-friendly and intuitive, even for users who are not data experts. Our platform offers prebuilt analytics and reporting templates for easy access to insights based on different use cases and customizable dashboards, making it easy for businesses to access and analyze their data without the need for extensive technical knowledge.
AI-powered tools like product recommendations and predictive analytics can help businesses improve their marketing campaigns by providing personalized and relevant content to customers based on their behavior and preferences, such as browsing and purchase history, zero-party data, and more. These tools can also help businesses identify high-value audiences and optimize their campaign performance by predicting the probability of future customer behavior such as purchase, churn, best channel, optimal send time, and more.
Yes, our AI-powered tools can be customized to fit your business needs. Our platform offers prebuilt customizable templates for product recommendations, prediction models, and analytics and reporting. We provide flexibility for businesses to either use those templates as they are, customize them, or build their models based on unique metrics that matter to them. Additionally, our platform offers a range of data integration options, so you can easily connect your data sources and create a hyper-personalized experience for your customers.
Our AI-powered tools are designed to be highly accurate and reliable. We leverage machine-learning algorithms and predictive models that are trained on large amounts of historical data to ensure that our predictions are as accurate as possible. Additionally, our platform offers real-time monitoring and optimization, so you can continually improve the accuracy of your predictions over time.
