Personalize Experiences for New and Repeat Customers
Drive Greater Loyalty With Bloomreach
Target the Right Customers in Real Time
Segment your customers based on their attributes (likes/dislikes, booking history, etc.), so you can send relevant, timely campaigns. Bloomreach operates in real time to give you the most up-to-date view of your customers and the ability to engage instantly — all from a single place.
Create a Connected Experience
When it comes to travel and hospitality, customers want convenience, seamlessness, and personalization. Use Bloomreach’s AI-driven marketing automation solution to deliver truly relevant experiences that are connected across all your channels.
Keep Customers Coming Back
Make sure your campaigns reach each customer at the exact right time in their journey. Easily create scenarios in Bloomreach to stay connected with customers while they’re planning their trip, during their stay, and beyond.
How Personalization Impacts Travel and Hospitality Industries
Personalization Matters
Keep repeat and first-time customers loyal to your company by offering them connected and personalized experiences.
Create Personalized Omnichannel Experiences in Real Time
Deliver real-time updates to your travelers on bookings, flight changes, discounts, and more. Send personalized newsletters, price drop notifications, and relevant upsell or cross-sell opportunities and promotions to boost conversion rates, average order value, and engagement.
Do Even More With Advanced Personalization
Use our advanced AI to implement contextual personalization, a smarter alternative to basic A/B testing that can increase on-site conversions. You can easily start providing AI-based personalization with five out-of-the-box prediction models, or you can customize the recommendations and predictions according to your business needs.
Easily Integrate Bloomreach Into Your Tech Stack
Take advantage of Bloomreach’s built-in integrations with hospitality solutions. Create a more seamless customer experience by connecting your channels, implementing loyalty programs, gathering feedback and reviews, and more.
Easily Plug Bloomreach Into Your Tech Stack With Our Built-in Integrations
Solutions in Action
Zero-Party Data Collection Banner
Reactivation Campaign for Disengaged Email Subscribers
This use case will target lapsing customers with customized email communication, including personalized subject lines, content, and purchase recommendations. The highly personalized email will help reactivate and reengage customers with your brand and push them towards purchase.
Boost Repeat Purchase Rate With Frequency-Based Replenishment Campaigns
Encourage customers to make repeat purchases. Loomi uses data for items like pet food, personal care items, household cleaners, and more to understand each customer’s average purchase frequency and nudge them when they’re near the date of repurchase.
“Moving from SAS to Bloomreach was a big jump. The Bloomreach team helped us design and deliver the migration of data and processes. The product itself is great to use and is a significant leap ahead for us digitally.” Read more
Head of Engineering, Travel & Hospitality Industry
“Having higher quality data allows you to communicate in a better way with your customers. The ultimate goal is to use the data we have collected to offer our customers the best possible experience.”
Michal Rosa
CRM Technologist
Limitless Solutions Start Here
Discover why over 1,400 brands worldwide trust us. Learn how Bloomreach can help you achieve your business goals. Share your contact information and one of our advisors will reach out to tailor a solution that fits your needs!
