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The Mind Behind The Best Minds in Marketing

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Alexander Platzbecker Head of Gloval eBusiness

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Daniel Barnes Senior CRM Executive

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Abbie Hodgson Senior CRM Manager

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Michał Wojas Director of E-commerce

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Michael Manson Head of E-Commerce

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Burkhard Henn CMO

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Peter Velits Co-owner

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Nicola Cottrell Head of CRM

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Mara Derakapet Senior Marketing Manager

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Harry Carpenter CRM Executive

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Pete Franco President

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Zephan Hazell eCommerce Manager

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Natasha Ripley CRM Manager

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Joshua Goedhuys Marketing Automation Specialist

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Mike Aspinall Data Activation Manager

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Manu Arjó Head of Product

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Amy R. G. Carr Chief Marketing Officer

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Graham Wilson Director of Digital and Omnichannel

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Terno Increased Conversion Rate 27% With Bloomreach and Voxwise

+27% Conversion Rate

Terno Increased Conversion Rate 27% With Bloomreach and Voxwise

Ecommerce personalization is crucial for grocery companies that are trying to retain customers. Personalized experiences can improve customer engagement and satisfaction, which can lead to increased loyalty and repeat purchases. Grocers that are able to provide customized recommendations based on a customer’s past purchases, prefere…

FitFlop Migrates Marketing Automation and ESP Activity to Bloomreach

+10% Inbox Placement

FitFlop Migrates Marketing Automation and ESP Activity to Bloomreach

The challenge that FitFlop faced is a familiar one to many companies in ecommerce — it felt like it needed to make an important change with its tech stack. FitFlop’s previous email service provider (ESP) provided the company with an adequate foundation, but there was a lingering feeling that more could be done to serve a loyal customer ba…

Woolworths’ MILKRUN Powered by Metro Uses Bloomreach To Ensure Fast Grocery Delivery

7weeks Implementation

Woolworths’ MILKRUN Powered by Metro Uses Bloomreach To Ensure Fast Grocery Delivery

MILKRUN Powered by Metro is the new way to get your groceries in Australia. Woolworths is bringing hot food, sushi, flowers, and so much more to customers’ doorsteps all over the country in less than 60 minutes. But just having a home delivery grocery service isn’t enough in today’s digital-first world. Woolworths needed a great platform …

Benefit Cosmetics Increases Revenue per Email by 40% With Personalized Launch Campaign

+50% Click-Through Rate

Benefit Cosmetics Increases Revenue per Email by 40% With Personalized Launch Campaign

Benefit Cosmetics decided to discontinue its previous range of blushes and launch an entirely new range of products: “Blush.” To communicate this opportunity properly, Benefit decided to run an omnichannel campaign with multiple stages: pre-launch, launch, and post-launch. The brand also wanted to make it personalized. Benefit knew it w…

Revolution Beauty Creates Interconnected Experiences With Bloomreach

+20% Loyalty Redemptions

Revolution Beauty Creates Interconnected Experiences With Bloomreach

With such a wide-reaching audience with unique wants and needs, connecting with shoppers on a personal level and retaining their business was a top priority for Revolution Beauty — especially their most loyal customers. Their loyalty program, Rev Rewards, was launched in 2020 using our valued partner Yotpo and is instrumental in retaining…

Global Industrial Increases Customer Education With Bloomreach and Merkle

12x Content Shared

Global Industrial Increases Customer Education With Bloomreach and Merkle

Global Industrial started as a small material handling company when it was birthed in 1949 and has transformed into a B2B industry-leading distributor with over 1.7 million products in 21 industrial and commercial categories. But just as Global Industrial differentiated itself in its first 70+ years of business, the company wanted to diff…

Bloomreach Helps MKM Future-Proof Its Business With Composable Commerce

+7.9% Avg. Order Value

Bloomreach Helps MKM Future-Proof Its Business With Composable Commerce

Not only was MKM’s tech stack reaching its end of life, but the company was also highly aware of the issues surrounding its website — from slow load times and costly maintenance protocols to its digital experience being a subpar reflection of its stellar in-person experience. MKM recognized that the industry was changing, and within the n…

Proffsmagasinet Sends Fewer Emails, Generates More Revenue With Bloomreach

-33% Emails Sent

Proffsmagasinet Sends Fewer Emails, Generates More Revenue With Bloomreach

Proffsmagasinet faced a challenge that many modern ecommerce companies face — the company had customers coming to their online shop to purchase products, but lacked a deep understanding of those customers. In order to offer the best possible online experience to its customers, Proffsmagasinet needed to have an understanding of the ins and…

Arriva UK Bus Significantly Increases CRM Revenue With Bloomreach

Travel and Hospitality

+380% CRM Revenue

Arriva UK Bus Significantly Increases CRM Revenue With Bloomreach

Arriva UK Bus holds itself accountable to providing best-in-class communications while putting customers at the heart of the business. Attaining such a goal is challenging in itself, but doing so without the support of the right marketing technology makes it even more difficult. Arriva UK Bus recognised that its personalized marketing com…

Meet Our Newest Customers

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Joined June 2026

"With Loomi AI, our teams finally have one scalable, real‑time platform to orchestrate journeys, build segments, and launch campaigns across all our brands and markets without relying on fragmented tools and manual work,"

Kjell Genbrugge Digital Solutions Manager, Yonderland

Joined June 2026

"Bloomreach doesn't just deliver technology, they've become a genuine thought partner in how we build experiences. They've changed the way our teams work."

Jon Higgins CTO at Wehkamp Retail Group

Joined June 2026

Serving travelers across 30+ languages, Destinia will use Bloomreach to unify their customer data and power personalization across email, push notifications, and ads.

Joined May 2026

"Bloomreach is amazing, It's easy to manage, user friendly, and fits very well with our goals — especially having a solution that marketers can actually use."

Anna Oscanoa Product Owner at marlies|dekkers

Joined May 2026

Loomi AI gives us the intelligent data foundation we were looking for. We can personalize across all our channels and offer the one-to-one service our customers expect.

Danny Cooper Chief Information and Digital Officer at Virgin Wines

Joined May 2026

Loomi AI gives us the foundation to truly understand our guests. It connects all our data and helps us create more meaningful experiences.

Louise Harris Head of Marketing at The Inn Collection Group

Joined April 2026

"What we really liked about Bloomreach is the ability to work seamlessly with Shopify and our huge retail presence, multiplying its value."

Pietro Rossato Digital Manager at PittaRosso

Joined April 2026

"Cost and speed have been big challenges for us, so we're excited to work with a partner like Bloomreach to improve the experiences we're able to deliver to our customers,"

Jason Smith Head of Marketing Technology at Laithwaites

Joined March 2026

"By replacing Klaviyo with Bloomreach, WBJ and Tish Lyon can now unify Shopify, POS, and offline data to discover more advanced segmentation and deliver milestone-driven journeys across email and SMS."

Joined March 2026

"Bloomreach is truly unique - it's the only platform that truly has customer data powering every experience, giving us endless capabilities for personalization."

Stephanie Nash Senior Ecommerce & Analytics Manager at AO

Backed by Thousands of Reviews

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G2
Reviews

5

Robust CRM tool and best for campaign management

Megha S. Marketing Automation Specialist

4.5

Robust personalization for Email and SMS Marketing

Verified User Employee in Marketing

Advanced Segmentation and Automation Features Enhance Campaign Precision and Reporting

Marketing Associate Retail

4.5

AI-Powered Personalization and Omnichannel Marketing Made Easy with Bloomreach

Gerald S. Digital Marketer

5

How did I miss out on this amazing CRM platform? Check them out!

Verified User Manager in Marketing

One-stop shop for all things customer. Enabling a holistic and omnichannel view to target customers across all touchpoints.

Data and Analytics Manager Retail

4

Smart Search and Recommendations That Truly Understand Customers

Verified User Music

4.5

All-in-One Platform That Supercharges Personalization and Campaigns

Zethu F. E-commerce Marketing Assistant

4.5

A game changer for data management and customer outreach

Verified User Insurance

4.5

Intuitive and expansive marketing platform - opportunities are endless!

Verified User Executive in Marketing

A powerful engine for scalable, data-driven e-commerce growth!

Marketing Manager Retail

5

Powerful platform for personalized marketing and customer data optimization

Verified User Retail

5

We use it for e-mail marketing and Bloomreach easily ensures the best deliverability at top speeds.

Verified User Professional in Marketing

Integrating Email, SMS, And Push Notifications Improves Campaign Efficiency And Targeting

Marketing Manager Retail

3.5

Streamlined Personalization Across Multiple Brands

Verified User Professional in Corporate

The new AI Loomi features and the ability to build custom dashboards.

Marketing Manager Travel and Hospitality

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