+21% Avg. Order Value
Hobbycraft Boosts AOV and RPV With Bloomreach’s Conditional Slot Merchandising
As the UK’s leading arts and crafts retailer, Hobbycraft serves a passionate and highly diverse customer base, from casual DIY enthusiasts to professional creators. With a catalog exceeding 27,000 SKUs across painting, baking, knitting, and countless other creative categories, the company’s approach to ecommerce needed to reflect the same…