Outdoor Equipment
Retail
+8.5% Revenue Per Visitor
Jenson USA Sees +8.5% RPV by Personalizing Search Results With Loomi AI
To help its customers find the right products, Jenson USA recognized the need to personalize its on-site search experience. But to do this, the brand needed to move away from traditional, manual workflows and adopt an AI-powered approach.
In particular, segmentation was a key focus area for the brand. With various types of bikers to cater…