Home Goods
+4.2% Conversion Rate
DFS Uses Bloomreach Engagement’s Automated Welcome Email Series to Increase Revenue Nearly 4%
As the team at DFS knows full well, the nature of the ecommerce furniture business differs greatly to many other categories. Most customers have a significant average order size and make purchases far less frequently than say, at online grocery stores or online fashion retailers. After all, just how often do you need a new couch or bedroo…