Fashion
Retail
-75% time
Desigual Personalizes Global Campaigns at Scale With Bloomreach
As Desigual’s business grew on a global scale and online channels became a top priority, the brand recognized the need for a more unified approach to its marketing efforts.
With over 100 markets and a goal to send several communications to each customer per week, the team faced growing demands for personalization, scale, and speed — but n…