Transformative Success Stories | Bloomreach Case Studies

200+ Real Customer Stories From Marketers and Merchandisers Like You

No theory. Just real campaigns, real results, and real marketers sharing what actually moved the needle. Get inspired by brands like yours — and start turning ideas into impact.

Proven by 1,400+ Brands Across Industries

Case Study

Just a Few of Our Favorite Wins per Product

Retail

Sideshow Goes From Concept to Campaign in 15 Minutes With Bloomreach Affinity

The Challenge
With a lean marketing team, an audience of diverse fandoms, and dozens of product drops every month, Sideshow needed a faster, more relevant way to launch campaigns.

Demanding campaign-building processes = slow speed to market.

Diverse, dedicated fandoms = complex segmentation needs.
Manual workflows = missed real-time opportunities.

How Bloomreach Solved It

+$10K

Revenue from a Single Campaign

+13.9%

Email Revenue from Affinity

15minutes

From Idea to Launch

How Bloomreach Solved It

Travel & Hospitality

On The Beach Boosts Click-Through Rate by 95% With Price Drop Email Campaigns

The Challenge
UK’s leading online holiday package company, On The Beach offers fully customizable travel packages – mixing flights, hotels, dates, and more – giving customers complete flexibility. However, this makes personalized marketing a real challenge for On The Beach.

Endless combinations = overwhelming data.

Generic campaigns = missed opportunities.
Limited targeting = shallow impact.

How Bloomreach Solved It

+95%

CTR

+587%

Conversion Rate

+362%

Revenue Per Visit

How Bloomreach Solved It

Retail

Hobbycraft Boosts AOV by 21% and RPV by 7.3% With Conditional Slot Merchandising

The Challenge
Hobbycraft‘s ecommerce journey hit a wall with their previous rule-based search solution that couldn’t handle the vibrant complexity of their 27,000+ SKU universe spanning dozens of creative verticals, resulting in:

Broken discovery experiences

Team exhaustion

How Bloomreach Solved It

+21%

Avg. Order Value

+7.3%

Revenue Per Visitor

+6.4%

Avg. Order Value

How Bloomreach Solved It

Fashion

TFG Boosts Online Conversion Rate by 35.2% With Bloomreach Clarity

The Challenge
TFG was aware of recent advancements in AI technology that would open up new ways to connect with customers. However, since conversational AI is still a new technology, TFG had concerns:

What would it be perceived as assisting with?

Would the solution just provide stock answers (that any algorithm could spit out)?

Would it hallucinate and provide inaccurate results?
Would it be a closed system?

How Bloomreach Solved It

+39.8%

Revenue Per Visit

-28.1%

Exit Rate

+35.2%

Conversion Rate

How Bloomreach Solved It

I want to see case studies

2x uplift purchase anniversary conversions

Woolacombe Bay Holiday Parks Drives 2x Conversions With Bloomreach

Learn More

2x uplift purchase anniversary conversions

Woolacombe Bay Holiday Parks Drives 2x Conversions With Bloomreach

Operating in the competitive domestic holidays industry, Woolacombe Bay Holiday Parks recognized the need to deliver truly personalized experiences to stand out and drive bookings.

Reaching the right audience with the right message was essential — but with guests ranging from budget campers to luxury lodge holidaymakers, personalization required a precise, data-driven approach.

The company needed a marketing solution that could identify each type of guest, tailor communication accordingly, and support a full omnichannel strategy without overwhelming its lean team.

Retail

40% of time saved

Motorpoint Boosts Email Efficiency by 40% Per Week With Bloomreach

Learn More

Retail

40% of time saved

Motorpoint Boosts Email Efficiency by 40% Per Week With Bloomreach

Motorpoint’s lengthy purchase cycle — often spanning weeks or months as customers research and compare vehicles — demanded sophisticated customer journey tracking and timely nurture campaigns. But the company’s existing technology stack couldn’t keep pace with its ambition.

Limited automation capacity = wasted team hours. The CRM team spent excessive time on manual campaign setup and management, leaving little bandwidth to scale personalization or test new strategies.
Shallow customer tracking = missed opportunities. Without visibility into which vehicles customers viewed or how they browsed the site, Motorpoint couldn’t deliver relevant follow-ups during the critical consideration phase.
Generic follow-up logic = sub-par engagement. Email automation triggered only after a customer clicked a previous email — ignoring valuable behavioral signals like product views or repeat visits — resulting in irrelevant messaging and weak conversion rates.

2x increase in purchase activity

Yeo Valley Organic Increases Purchase Activity 2x With Bloomreach and Antavo

Learn More

2x increase in purchase activity

Yeo Valley Organic Increases Purchase Activity 2x With Bloomreach and Antavo

Yeo Valley Organic wanted to strengthen its community-focused appeal beyond supermarket shelves while rewarding customers who choose organic products. However, its existing loyalty approach wasn’t maximizing engagement or business impact.

The brand needed a platform that could deliver its unique “Farm to Fridge” experience digitally while maintaining its core values of fun, inclusivity, and community support.

Nearly 3% increase in add-to-cart rate

Defender Boosts Add-to-Cart Rates With Conversational Shopping

Learn More

Nearly 3% increase in add-to-cart rate

Defender Boosts Add-to-Cart Rates With Conversational Shopping

Marine retailer Defender found that it was seeing great in-store success, but now needed to find a way to expand that success online. To achieve this, Defender knew it needed to address several key obstacles with its online experience:

It needed to be conversational. Defender’s success in person came from having conversations with customers. The brand needed to replicate this online in a way that captured the brand’s tone and voice.
It needed to be easy to use. Defender couldn’t dedicate the resources to manually babysit a tool — the solution the brand implemented had to be easy to implement and low maintenance.
It needed to be an expert. Powersports, and especially in the marine industry, is highly reliant on expertise. The solution would have to be able to navigate product complexity without overwhelming the customer.
It needed to be dynamic. The online experience on Defender’s site would fall apart if customers were just getting static recommendations. Defender wanted to be able to adapt to customer needs and preferences in real time.

20% increase in revenue

MyUS Drives Global Growth and Streamlines Marketing With Bloomreach

Learn More

20% increase in revenue

MyUS Drives Global Growth and Streamlines Marketing With Bloomreach

With a diverse, international customer base, MyUS knew that serving the right marketing messages to the right audience was key to customer retention and growth.

But a disconnected tech stack made this a difficult task. With data siloes slowing its marketing team down, MyUS struggled to segment relevant audiences and create timely, targeted messages.

To deliver truly personalized campaigns, the company needed to:

Unify its customer data from all its sources to better understand each customer
Deliver relevant, loyalty-driving marketing campaigns to the right audience
Automate key interactions across its channels to engage customers at the right moment

Retail

25% increase in search-driven conversions

Patrick Morin Increases RPV by 8% With Bloomreach

Learn More

Retail

25% increase in search-driven conversions

Patrick Morin Increases RPV by 8% With Bloomreach

With a wide range of products and a customer base that spans different age groups, languages, and shopping preferences, Patrick Morin recognized that its on-site experience needed to be both accurate and intuitive to keep pace with the expectations of shoppers. The brand also had to balance operational efficiency with the ability to deliver personalized experiences at scale and better accommodate customers in the fluid home renovation market.

However, Patrick Morin’s tech setup created several roadblocks:

Unreliable search. Customers frequently struggled to find products, especially when searching in Québec French — mixing English and French — or using slang terms. These frustrations often led to abandoned shopping journeys and lost revenue opportunities for Patrick Morin.
Labor-intensive merchandising. A small ecommerce team had to manually update weekly flyers, seasonal promotions, and product rankings, leaving little capacity for more strategic merchandising initiatives.
Inconsistent product data. Gaps in the PIM system limited the ability to deliver precise results, enable faceted navigation, or lay the groundwork for advanced personalization.
Preparing for future growth. With B2B capabilities and advanced personalization on the roadmap, Patrick Morin knew its existing setup wouldn’t be able to support future needs for its continually expanding business.

58% increase in revenue from automated campaigns

Veke Increases Automated Campaign Revenue by 58% With Behavior-Based Marketing Automation

Learn More

58% increase in revenue from automated campaigns

Veke Increases Automated Campaign Revenue by 58% With Behavior-Based Marketing Automation

Veke wanted to expand its newsletter program and automate key marketing processes to fuel growth, but its existing platform couldn’t support these ambitions. The company needed a way to understand customer behavior at a deeper level and make data-driven decisions that would directly impact revenue.

The problem stack:

One-size-fits-all communication = missed engagement opportunities. The team was sending identical content to their entire CRM base, with no ability to tailor messages based on customer interests or behavior. This approach wasn’t sustainable for growth.
Limited segmentation and automation = reduced conversions and efficiency. Without proper tools to segment audiences or automate workflows, the marketing team couldn’t connect with customers at the right moments with relevant messages, leaving revenue on the table.
No visibility into newsletter performance = inability to scale personalization. The previous platform offered limited insights into how newsletter registrations and campaigns performed, making it impossible to optimize or scale personalization across channels.
Manual workflows = slow execution and missed opportunities. Time-consuming manual processes prevented the team from acting quickly on customer signals, causing them to lose momentum in their customer engagement strategy.

22% increase in Nuki Club members

Smart Lock Leader Nuki Elevates Loyalty With Bloomreach and Antavo

Learn More

22% increase in Nuki Club members

Smart Lock Leader Nuki Elevates Loyalty With Bloomreach and Antavo

With a strong community of users, Nuki recognized the importance of building long-lasting relationships with its customers. But disconnected data sources and a diverse, cross-channel customer journey made this a difficult task.

The brand sells its products across multiple channels — from marketplaces like Amazon to its own website — and needed a way to consolidate insights, deliver personalized experiences, and incentivize brand loyalty.

To achieve this, Nuki needed to:

Unify its customer’s data across all its touchpoints
Optimize its loyalty program, the Nuki Club, to drive ongoing engagement
Create automated, personalized campaigns that enriched each customer’s experience

Sonepar Runs Digital Factory With Bloomreach Discovery

Learn More

Sonepar Runs Digital Factory With Bloomreach Discovery

Sonepar is the market leader in its industry and set an ambitious goal to provide a fully digitized omnichannel experience across all operating companies. With digital transformation and customer experience a strong focus, Sonepar wanted to shift the way customers buy, increase its digital market share, and gain economies of scale.

With around ⅓ of total revenues coming from online sales, Sonepar was looking to replace multiple search solutions with one that would improve the customer experience and enable it to deliver on its growth goals.

Retail

+136% Conversion Rate

HP Tronic Wins With Weblayers and Bloomreach Engagement

Learn More

Retail

+136% Conversion Rate

HP Tronic Wins With Weblayers and Bloomreach Engagement

In its first few weeks with Bloomreach Engagement, HP Tronic wanted to focus on converting curious visitors to its brands’ websites into loyal customers.

It had tried to use coupons and other vouchers via email campaigns with a past provider to convert visitors, but the results were not what the company had been hoping for.

What HP Tronic really needed was a way to motivate new visitors to engage with its products without having to leave the website to get a coupon or voucher code.

Ready to get personal? Let's Talk

With real-time data and AI fueling every campaign, you can unlock the next level of customer experience.

200+ Real Customer Stories From Marketers and Merchandisers Like You

Proven by 1,400+ Brands Across Industries

Just a Few of Our Favorite Wins per Product

Sideshow Goes From Concept to Campaign in 15 Minutes With Bloomreach Affinity

On The Beach Boosts Click-Through Rate by 95% With Price Drop Email Campaigns

Hobbycraft Boosts AOV by 21% and RPV by 7.3% With Conditional Slot Merchandising

TFG Boosts Online Conversion Rate by 35.2% With Bloomreach Clarity

I want to see case studies

Ready to get personal? Let's Talk

The Future of Marketing is Autonomous