Like many others in Financial Services, Topdanmark’s top priority is improving convenience and support for customers. The firm faced challenges that many FinServ companies run into, such as cumbersome legacy systems full of customer data and the need to create custom elements quickly.
Topdanmark has now implemented BloomReach Experience Manager (brXM) to deliver their public content, using their legacy system in tandem to run the customer portal.
Download the Topdanmark case study to discover how the insurance company decided on a platorm to create their digital experience that met 3 key criteria:
Continuous development of the product
An easier way to share content across multple brands
Tools to put customer focus at the front and center of their online experience