Serve More Than Just Looks

Create the perfect formula for delivering AI-powered personalized experiences across the entire customer journey with Bloomreach. Tailor your shopping experiences to match the uniqueness of each individual.

See How

Create the Pefect (Marketing) Blend for Beautiful Campaigns

With customer expectations rapidly changing, it's clear there's no one-size-fits-all approach. While expanding product lines, shades, and color palettes are key to meeting the needs of your customers, it's just as important to create relevant experiences for each customesr at every stage of the shopping journey — from offline experiences to online checkout. 

Pamper your customers with 1:1 shopping experiences to drive loyalty and retention with Bloomreach Engagement. With an omnichannel marketing platform, marketers have the freedom to create personalized campaigns across all channels — email, SMS, mobile app, web, offline, and more — in a single tool. Empowered with real-time data and AI, there's nothing holidng them back from bringing every new idea to life.

Provide Truly Unique Site Experiences

Showing generic search results doesn’t cut it in today’s ecommerce market. You need to speak to your customer’s unique preferences, and our AI-driven search, merchandising, and recommendations engine makes it possible to show the right products to the right customers. 

Plus, our AI is trained on the largest ecommerce dataset out there, so you can start seeing results immediately. With Bloomreach Discovery, your site goes beyond what's humanly possible with real-time results that increase order value, boost loyalty, and inspire new visitors to purchase.

Design Content That Compliments Every Customer

Your digital storefront should be as radiant as your products, and our headless content management system lets you manage your site with ease. Bloomreach Content is built for commerce, offering powerful APIs and software solutions to help you provide bespoke site experiences and capture more revenue.

Personalize your content at scale and combine it with AI-powered product discovery to deliver impactful digital experiences — all without the help of IT. You can optimize any page on your site, from articles and style guides to exclusive collections and individual products, ensuring that every touchpoint on your site is relevant, shoppable, and impactful.

Learn How Beauty Companies Across the World Use Bloomreach

You’ll be in great company

Digital Developments in the Beauty Industry

Retail Is Getting a Whole New Look

$ 12 billion

is the expected growth in the online beauty retail market between now and 2026.


of consumers have ordered beauty products online compared to 51% in 2019.

Leveraging AI and personalization in ecommerce to merge offline and online customer data into one actionable platform should be a top priority for modern beauty retailers.

Ready to discover how Bloomreach can help your business with your challenges?

There’s a reason we’re trusted by 850+ customers worldwide. Find out today how Bloomreach can help you achieve your desired business outcomes too. Leave us a contact and an advisor will reach out to understand your requirements and schedule a time that suits you!