Deutsche Telekom Delivers A Welcoming Experience To Their Mobile Customers

With some 156 million mobile customers, 29 million fixed-network lines and more than 18 million broadband lines, Deutsche Telekom is paving the way for the gigabit society.

Deutsche Telekom, the leading European telecommunications provider whose subsidiaries include the brand T-Mobile, chose BloomReach to deliver the relevant welcome message, permission requests, app suggestions and notifications across a variety  of devices, vendors, and countries.

Learn how Deutsche Telekom used the reusable, headless friendly, JSON capable architecture of BloomReach’s CMS to:

  • Reduce development time and effort
  • Provide global, role-based workflow for content creators
  • Dynamically promote content on more than 1 million smartphones