Empowering Brands To Serve More Than Just Looks
Create the perfect formula for delivering AI-powered personalized experiences across the entire customer journey with Bloomreach. Tailor your shopping experiences to match the uniqueness of each individual.
Create Hyper-Personalized Experiences
Drive Loyalty With Personalized Omnichannel Marketing
Adapt to evolving customer expectations by expanding product offerings and creating personalized experiences for both loyal and first-time customers. Bloomreach Engagement’s omnichannel marketing platform is powered by real-time data and Loomi AI, making it easy to drive profitability through 1:1 shopping experiences.
Provide Perfectly Curated Site Experiences
Elevate your ecommerce game with Bloomreach Discovery’s AI-driven search, merchandising, and recommendations engine. Deliver personalized product results based on unique customer preferences and the largest ecommerce dataset, boosting loyalty and increasing order value instantly.
Transform Your Digital Storefront
Elevate your digital storefront with Bloomreach Content, a headless commerce solution enabling effortless site management. Create personalized experiences through AI-powered content personalization and product discovery — all without IT involvement.
With Bloomreach, beauty brands can achieve…
Empowering Beauty Brands
Data is at the heart of every personalized experience. Empower your marketers to leverage your most powerful sources of data — customer and product — to achieve omnichannel personalization.
Tap Into a Single Source of Truth
Alleviate tech limitations and stop relying on IT! Collect relevant customer insights, segments, and attributes in real time to create scalable personalized experiences in a single place. This includes on-site data, back-end data, offline data, calculated metrics, and predicted future data.
Spend on Ad Audiences That Convert
Bloomreach empowers marketers to engage in (actually) real-time bidding and optimize their advertising expenditure. Add or remove audiences within milliseconds of an interaction, so you’re no longer chasing someone who has already converted.
Grow Email and SMS Lists Compliantly
Increase your subscribers using ready-made sign-up modules while ensuring their validity through integrated preference centers, consent management, and list authentication features. Employ adaptable banners to gather more preferences and enhance your personalization.
How Personalization Impacts the Beauty Industry
Beauty Use Cases That Drive Revenue
Zero-Party Data Capture
Reactivating Lapsed Customers
Omnichannel Welcome Flow
Frequency-Based Replenishment Campaigns
Target the Right Audiences
Loyalty Weblayers and Experiments
“Bloomreach never stops innovating and ensuring that we are getting the best solution in the market.”
Jakub Miklik
Digital & Data Director CEE
See case study
Limitless Solutions Start Here
Discover why over 1,400 brands worldwide trust us and how Bloomreach can help you achieve your business goals. Share your contact information and one of our advisors will reach out to tailor a solution that fits your needs!
