Omnichannel Loyalty Programs: A Comprehensive Guide for Businesses

One of the biggest challenges for any business is getting customers to keep coming back. After all, customer loyalty is what keeps a business thriving. This is why brands offer customer loyalty programs — to maintain lasting relationships and convert them into repeat buyers. However, many brands make a common mistake. They think traditional loyalty […]
Personalized Guided Purchase Campaign

Opportunity Deliver a flexible, conversational shopping experience for customers who are not exactly sure what they are seeking for. By combining quick-reply prompts with open-ended questions in a real-time flow, you can refine product suggestions on the fly, making the journey both engaging and trust-building. Example After a customer indicates they are looking to make […]
Booking Confirmations with Upsell
Opportunity Use real-time booking confirmations to provide clear reservation details immediately, while seamlessly suggesting relevant upgrades or add-ons. This builds trust by confirming every aspect of the booking and creates new revenue opportunities from the outset of the customer’s journey. Example Immediately after a guest completes their reservation, they receive a concise message recapping their […]
Product Discovery Quiz
Opportunity Create a guided, interactive product discovery experience by asking shoppers targeted questions. This helps identify items that align with their specific preferences, leading to higher engagement, smoother decision-making, and increased conversions. At the same time, you gather valuable customer data that can inform and personalize future marketing campaigns. Example Invite customers to complete a […]
Bloomreach Named a Leader in the 2025 Gartner Magic Quadrant for Personalization Engines
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Sneak Peek: How Bloomreach Is Changing Marketing Automation With AI
At Bloomreach, we’ve long been pioneers in AI-driven marketing automation. With the latest advancements in artificial intelligence, we’re pushing the boundaries even further. We’ve already brought some of these innovations to life, but I’m excited to share what our team has been diligently working on: the next generation of Loomi AI in Bloomreach Engagement. By […]