Toolstation Uncovers Significant Revenue Opportunity With AI-Powered Customer Segmentation
Industry: Retail Partner: HyperFinity Toolstation is a leading tools and building supplies retailer serving over 25,000 products to electricians, plumbers, builders, and DIY enthusiasts across Europe. With rapid expansion across four countries, they needed to transform their marketing approach to better understand and serve their diverse customer base.
Take Your SMS Marketing Strategy to the Next Level With Bloomreach Engagement
SMS marketing has grown by leaps and bounds recently and has become one of the most important and effective marketing channels. As SMS regulation tightens — including new state laws like Texas SB 140 — it’s more important than ever to have compliance baked into your SMS marketing strategy. Bloomreach Engagement offers built-in tools to […]
Texas Senate Bill 140: What It Means for Your Mobile Messaging Campaigns
Disclaimer: This blog post is intended for educational and informational purposes only and should not be construed as legal advice. The content is general in nature and may not reflect the most current legal developments. Bloomreach strongly recommends that you consult with your legal counsel to determine how Texas Senate Bill 140 and other applicable […]
Short Codes for SMS Marketing: Ultimate Guide
Texting is one of the most common forms of modern communication, which is why more and more businesses are turning to SMS marketing as a valuable, profitable channel. And if you want to get the most out of your texts, your business needs to invest in short codes. A shorter phone number to send marketing messages […]
How To Reduce Cart Abandonment: The Role Of AI-Powered Personalization in Profitable Sales
Cart abandonment can be a silent killer of ecommerce revenue. You spend time and money bringing customers to your site, they browse, add products to their cart, and then… nothing. They leave without completing the purchase. A staggering 70% of shopping carts are abandoned across the ecommerce world. That’s a huge missed opportunity for profitability. […]
How AI Technology Will Transform Customer Engagement
While it might seem like artificial intelligence should stay out of customer service, it’s actually a major advantage for creating great customer experiences. Human interaction is still important, but today’s shoppers expect brands to know their needs and respond quickly and accurately — something AI excels at. AI technology can help identify and meet customer […]