Marketing on Roblox: The Next Big Thing or Just Hype?
Virtual concerts on Roblox gained massive popularity during the pandemic, but did you know brands are now using the game to leverage immersive marketing tactics to connect with Gen Z and Gen Alpha? In this episode, Roxy and Elena explore the growing appeal of Roblox as a marketing channel, where major brands like Nike, Hilton, […]
How Smaller Teams Can Do More With Less Using Bloomreach Engagement
This is a guest post written by Bloomreach Ambassador Simon Löfgren, Marketing Automation Manager at Proffsmagasinet. There’s a common misconception I come across when I talk to my colleagues in other marketing teams: a bigger, bolder marketing strategy requires more people to make it happen. But this isn’t always the case. With the right tools, […]
3 Use Cases To Supercharge Growth of Your Travel Business With Bloomreach
Today’s travelers are no longer just looking for a place to stay — they’re seeking an escapade that feels uniquely theirs. However, with this renewed enthusiasm comes a more discerning eye, with travelers being more careful about where to spend their time and hard-earned money. And, as you may have noticed, the old ways of […]
Why Bulk SMS Campaigns Aren’t the Most Effective SMS Marketing Strategy
You can approach SMS marketing like any craft — either cover broad ground as a generalist or dive deep into certain areas as a specialist. Bulk SMS is the generalist’s tool. It sends the same message to thousands of people, hoping to catch someone’s interest. It’s quick and reaches a lot of people, but it […]
Want To Drive More Revenue for Your Beauty Brand? Here Are 3 Bloomreach Use Cases To Get Started
The beauty industry is one of the most competitive niches with unique challenges. That’s because, despite economic fluctuations, the sector remains resilient. Plus, ever-evolving trends — driven by social media and beauty influencers — create a continuous demand for innovative products. This high demand and relatively low entry barriers make the beauty industry attractive to […]
The Total Economic Impact™ of Bloomreach Engagement
Adopting Bloomreach Engagement allows customers to skyrocket top-line growth and significantly reduce expenses — but don’t just take our word for it.
