Boost Conversions by Targeting High-Potential Customers With AI

Use Case
Industry

Beauty

Fashion

Food & Beverage

Furniture and Home Goods

Outdoor Equipment & Sports

Pets

Retail

Travel & Hospitality

Channel

Email

SMS/MMS

Mobile Push

The details

Opportunity

Use Bloomreach's AI-powered purchase prediction to identify customers with the highest chance of purchase and adjust the marketing budget across different segments to increase overall marketing performance.

Value

Increase lifetime value and boost sales.

Example
  • Send engaging content with recommendations based on each customer's favorite category to increase the chances of conversion (e.g., "We know you love sneakers — check out this new collaboration!").

Explore more from our Use Case Library