How Sconto Transformed Customer Engagement With Bloomreach and Acomware
Industry: Furniture Sconto has been helping customers reimagine their home across the Czech Republic since 1995, building a reputation as one of the nation’s leading furniture and home accessories retailers. With an extensive network of brick-and-mortar stores complemented by a robust ecommerce platform, Sconto doesn’t just sell furniture — it creates affordable lifestyle solutions for […]
Ecommerce Personalization: Your Complete Guide
Ecommerce personalization has been a key focus for digital business for a long time, with the ultimate ambition being a consistent, cross-channel experience that adapts to customer needs and goals in real time. The good news for digital commerce is that these technologies have finally arrived. The bad news is the sheer number and variety […]
How To Reduce Cart Abandonment: The Role Of AI-Powered Personalization in Profitable Sales
Cart abandonment can be a silent killer of ecommerce revenue. You spend time and money bringing customers to your site, they browse, add products to their cart, and then… nothing. They leave without completing the purchase. A staggering 70% of shopping carts are abandoned across the ecommerce world. That’s a huge missed opportunity for profitability. […]
Artificial Intelligence (AI) in Retail: Online Fashion Retail
Most retail businesses see artificial intelligence as a tool of the future. But in reality, AI is essential for addressing retail’s challenges in the here and now. Here’s an overview of the current role of AI in the online fashion industry, and what we can expect from the groundbreaking technology in the future. The State […]
How AI Technology Will Transform Customer Engagement
While it might seem like artificial intelligence should stay out of customer service, it’s actually a major advantage for creating great customer experiences. Human interaction is still important, but today’s shoppers expect brands to know their needs and respond quickly and accurately — something AI excels at. AI technology can help identify and meet customer […]
What Are Automated Email Marketing Tools?
When it comes to reaching your customers, email marketing automation is one of the most powerful tools you can use to grow your business. It’s a strategy that can take your email marketing — traditionally the best-performing channel for any business — to new heights. In this guide, we’ll discuss what it is, some best […]
