Win Customers for Life in the Digital Era
How experience-led platforms adapt to your needs.
It doesn’t matter what sector you’re in. Banks and insurers, retailers and brands, even government agencies and universities all feel the urgent need to improve the experience they create for their customers. And that need is growing faster than the ability of most businesses to keep up.
In this whitepaper we discuss why customer experience is should be a company wide intiative and why companies need a flexible and open digital experience platform (DXP) in place to keep up with the changing customer needs.
After reading this whitepaper you'll know more about:
- Why the future belongs experience-driven companies.
- How an open DXP architecture enables companies to innovate and iterate faster.
- What are the common DXP deployment models.
A “modern” DXP is open, meaning it uses APIs that can connect with technology tools already in place, giving companies the ability to harness the power of any existing best-of-breed systems to enhance the customer’s experience.