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Zero-Party Data Collection Banner

This use case focuses on personalization and the customer experience. The scalable banner collects data such as favorite brands, preference of style, shopper type, etc. This information can be used later in conjunction with predictions to gain insights about the entire customer base.

Goal

Retention

Maturity

Basic

Channel

Web Personalization

Tags

DataBase Growth, Strategic Insights

Metrics

Active Subscriber Base, CLTV

Industries

A banner for collection of zero-party data is a simple solution for clients who want to ask customers about their preferences. Better understand your customers by using a banner that can be implemented at any time.

“Start getting more relevant data and preferences from your customers and improve their relationship with your brand. Understanding your customers allows you to target them with better offers all year round.”

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