EnglishAbandoned Cart SMS
This use case reminds your customers of the items they left behind, and encourages them to complete their purchase with an automatic SMS message and a product link. You can fully customize the SMS template to reflect your brand with just a few clicks. Don't let abandoned carts be a lost opportunity! Make sure to remind your customers the value you offer.
Goal
Channel
Metricsmetric-basket-size,
metric-conversion-rate,
metric-rpv,
metric-aov,
metric-revenue
Maturity
Tagsuse-case-tag-content-personalization,
use-case-tag-purchase-experience,
use-case-tag-customer-behaviour,
use-case-tag-checkout-optimization
Available in Use Case Center
Do your customers spend an entire evening scrolling your products, adding them to their cart, but leaving your website without purchasing? You can easily let them know the items they like are still waiting for them in their cart. Send an SMS or MMS to your customers with a link to an abandoned product, and invite them to complete the order to maximize the chances of a purchase!
"Around 75% of customers who abandon their carts intend to complete their purchase later! When they get distracted or have second thoughts, SMS messaging is the most cost-effective way to communicate for recovering shopping carts. Compared to email, SMS abandoned cart messages have a 10 times higher click-through rate!"
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