Canadian Tire is one of Canada’s leading retailers, with over 1,700 store locations across a family of brands.
With a broad catalog that spans hardware, automotive parts, home goods, sports equipment, pet care, and apparel, the company plays a central role in the day-to-day lives of Canadians. Customers can easily find the products they need across its subsidiary brands like Atmosphere, Mark’s, and SportsChek.
Canadian Tire desired to stay relevant with its customer base and provide the best possible experience for its consumers as they navigated the depths of its vast product catalog. It needed a more efficient way of powering relevant search experiences that would drive online revenue.
Canadian Tire chose to partner with Bloomreach, utilizing Bloomreach Discovery, to help customers find exactly what they were looking for and ultimately convert more online visitors into buyers.
Specifically using Bloomreach Search and Merchandising, Canadian Tire delivers accurate search results to improve conversion using natural language processing, advanced attribute extraction, and past visitor behavior.
We’ve seen some tremendous results. One of the best things that Bloomreach brings that our own internal search engine couldn’t do is monitoring and intelligence. There was a little bit of light analytics that we piped back into our search engine but Bloomreach is constantly tracking user behavior and readjusting the search results sequence to present users with the things that they have responded to best. That’s something that our internal teams and internal hardware couldn’t handle.
The Canadian Tire team has witnessed an increase in conversions across multiple brands with Bloomreach Discovery. This includes over a 20% increase in conversions with Atmosphere, a 20% or more increase in conversions with Mark’s, and an additional 20% or more increase in conversions with SportChek.
Bloomreach’s AI-powered search and merchandising has provided outstanding results for Canadian Tire.
We know your time is valuable, so let’s cut to the chase.
This isn’t your typical sales demo; it’s a conversation designed to help you make an informed decision about Autonomous Marketing, Autonomous Search or Conversational Shopping. We’ll discuss your challenges, explore potential solutions, and see if Bloomreach aligns with your goals.
Schedule a Time to Connect
bloomreach
Discover powerful new Bloomreach capabilities – real-time AI that gives you strategic control and maximizes every customer interaction.
Products
Autonomous Marketing
Personalize marketing in real-time across email, sms, app, website, and more.
Autonomous Search
Ecommerce search and merchandising with advanced AI from Nvidia and Google.
Conversational Shopping
Harness the power of conversational AI to unlock a new revenue channel.
Products
Marketing Automation
AI-powered marketing that automates, personalizes, and converts.
Search and Merchandising
AI-native commerce search that maximizes revenue per visitor.
Conversational Shopping
AI-driven shopping conversations that scale your best sales associate.
Integrations
160+ integrations to make your job easier and more effective. Find yours.
Solutions
Integrations
Technology Partners
Become a Partner
Resources
The Edge Summit
London & New York, Sep 2024
Pricing
There Is No Upgrade From Bloomreach
Find the perfect package for your business. Unify all your customer and product data and deliver connected customer experiences with our three commerce-specific products.
Book a call with one of our experts
About Us
Life With Bloomreach
Watch this video to learn what your life could look like when you use Bloomreach.
Products
Autonomous Marketing
AI-powered marketing automation that personalizes, automates and converts.
Autonomous Search
AI-native commerce search and merchandising that maximizes revenue per visitor.
Conversational Shopping
AI-driven shopping conversations that scale your best sales associate.
