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Birthday Campaign

Increase your brand loyalty by surprising your customers with a discount on their birthday. Send them a personalized email with a gift to show how you’re thinking about them on their special day! Remember, timing is key.

Learn more in the documentation.

Goal

Retention

Maturity

Basic

Channel

Email

Tags

Brand Love, Customer Loyalty

Metrics

CLTV, Purchase Frequency, Retention Rate

Industries

Available in Use Case Center

Have you ever reached out to your customers on their birthday? Make them feel special with a personalized message and gift (voucher/coupon code) to help them celebrate. Connecting with your customers on their birthdays strengthens brand loyalty.

“Compared to regular promotional campaigns, birthday campaigns result in a 481% higher transaction rate, generate 342% more revenue per email, and have a 179% higher unique click rate.”

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