Streamline Your Omnichannel Marketing in Minutes

Don’t hold your campaigns back with a hacked-together customer journey. Deliver consistent experiences, across channels, for profitable revenue growth. Integrate and design seamless, real-time experiences in one omnichannel solution without even changing screens.

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Power Limitless Personalization at Every Interaction

Only Bloomreach can seamlessly execute any use case you dream up. Easily turn on new channels and optimize your omnichannel journeys in no time.

The Leading All-in-One Marketing Software

Don’t complicate things with multiple apps and integrations. Manage your data and all your marketing channels from a single customer journey orchestration software. Start with one channel, turn on more as you grow, and optimize your omnichannel journeys with just a few clicks.

Not Your Average Customer Journey Orchestration Tool

Create email, SMS, mobile messages, and more, with a single tool. Design sophisticated omnichannel journeys using the easiest drag-and-drop orchestration tool on the market. Preview audience flows and optimize with A/B tests at any point.

Unique Data Architecture for Customer Insights

Our in-memory framework allows real-time processing and quick data exploration so you can understand your customer — even without IT. With insights into every customer across all channels, marketers can build omnichannel ecommerce experiences so seamless, they feel like magic.

The Best Tool for Customer Journey Personalization

Build experiences that feel curated to each individual customer without the fuss — no matter the channel. With Bloomreach, you can ensure you’re sending consistent offers with just a few clicks. Build, test, and optimize at any point.

Create Truly Personalized Journeys With AI-Powered Contextual Personalization

Harness artificial intelligence to tailor your omnichannel campaigns to each customer and drive more conversions. Unlike traditional A/B testing, contextual personalization uses AI to analyze the context for every customer, so you always send the right content on the right channel at the right time.

Understand and Optimize With Custom Reports and Analytics

Get a clear understanding of the channels that are driving the best results with prebuilt and fully customizable dashboards and reporting. Identify trends and patterns in customer behavior, the channels where customers are interacting with your brand, the messaging that resonates best, and the areas of improvement to deliver a more personalized customer experience.

Centrally Manage Customer Preferences

Manage customer preferences and consents for all your channels in a single place. Ensure compliance with data privacy regulations like GDPR and TCPA with our built-in consent management. Use first-party data or built-in banners (weblayers) for zero-party data collection to deliver personalized experiences across all channels while building trust.

850+ Brands Go Beyond Their Goals With Bloomreach

Arriva, logo

380%

increase in YoY CRM revenue on personalized campaigns

See Case Study
See Case Study
Alshaya, logo

6X

increase in revenue from CRM

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See Case Study
Pixers, logo

12%

increase in orders from triggered campaigns

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See Case Study
Mall.cz, logo

5X

increase in click-through-rate on personalized video + email campaign

See Case Study
See Case Study
Benefit Cosmetics, logo

40%

higher revenue from personalized, data-driven emails

See Case Study
See Case Study

The best thing about Bloomreach is that we can create everything in one place in one tool.

After the successful campaign, we can evaluate all results and if we succeed, we are just automating those scenarios again in Bloomreach. If we struggled with something, we got very quick and professional help from customer support.

Omnichannel Orchestration FAQs

Common questions about omnichannel orchestration.

Omnichannel orchestration refers to the process of delivering a seamless, consistent customer experience across all channels and touchpoints. Multichannel marketing refers to using multiple channels to reach customers. Bloomreach facilitates an omnichannel customer engagement strategy by unifying customer data from all channels (including offline) and using it to personalize and deliver relevant experiences that make the most sense for your customers.

At Bloomreach, we take data privacy and security seriously. Our products are built with privacy by design — we are GDPR certified and follow industry best practices for collecting and handling customer data. We use built-in consent management tools to ensure customers have control over their data, making us experts in adapting to customer preferences. Learn more about privacy.

Yes, Bloomreach can integrate with a wide range of tools, including popular solutions like Shopify, Shopify Plus, BigCommerce, Salesforce Commerce Cloud, Magento, and more. Our API also allows for custom integrations with other tools as needed. Learn more about Bloomreach integrations.

Bloomreach supports enhanced personalization and customization across channels by using real-time data to create targeted messaging and experiences for each customer. We offer a range of personalization tools, including dynamic content, conditional content blocks, product recommendations, and predictive analytics while using customer data to trigger targeted campaigns across channels.

Bloomreach delivers real-time marketing enabled by split-second processing with our proprietary in-memory framework (IMF) architecture. Our solution is designed to process large volumes of data and traffic without issue while ensuring uptime and reliability throughout every campaign.

Bloomreach measures and tracks the performance of omnichannel marketing campaigns by providing detailed and customizable reporting and analytics, including attribution tracking, conversion tracking, and campaign performance metrics. This allows marketers to see the impact of their campaigns across all channels and touchpoints, orchestrate customer journeys, and make data-driven decisions to optimize future campaigns.

Bloomreach makes it easy to get started with a dedicated Use Case Center in the Bloomreach Engagement app. This library of templates enables you to: 

  • Customize and execute complex marketing campaigns with our out-of-the-box workflows and dashboards 
  • Save time and resources with campaigns that run smoothly and deliver remarkable results with minimal effort 
  • Capitalize on Bloomreach's expert knowledge, collected over years of working with top players on the market
  • Learn more about Bloomreach’s Plug & Play Library
     

  • Bloomreach has a smart frequency policy feature that helps you avoid oversaturating your customers by dynamically adjusting the cadence based on each customer’s level of interaction and engagement. Set date-, event-, or customer behavior-based rules to trigger campaigns and leverage predictions to determine the best channel to drive engagement.
  • Loomi’s optimal send time prediction will also help you send email and SMS messages based on when an individual recipient is most likely to open or click the message. 
     

Customers are constantly changing the way they shop and their preferences. That means if you’re using data from older campaigns for your marketing strategy, the communications you send may be out of date by the time they reach the customer. By using the most up-to-date customer data to fuel real-time personalization, you can be confident you are providing the most accurate and relevant content at the right time. For example, you can predict the best time and channel to send your content for opens and clicks, send the best variant for each customer, automatically trigger abandoned cart or loyalty campaigns, and much more. Ultimately, real-time personalization leads to more relevant content; the more relevant your content, the more likely customers will convert and boost revenue.

Continue Learning: 

Yes! Discover our various native integrations with popular tools and platforms. Plus, with Bloomreach OmniConnect, teams can connect most channels and external apps to power unified personalized campaigns without custom integrations, manual API calls, and middleware. They can sync and manage data with the requisite transformations between any platform that supports webhooks.

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