Why Web Personalization Belongs in Your Journey Orchestration (Not Outside It)
Imagine this: You just sent a perfectly timed email. The customer clicks through, lands on your site, and then…nothing. No follow-up message. No personalized banner. No acknowledgment that they just engaged with your campaign seconds ago. The experience breaks. And so does the journey. This is the reality for most brands today: They’ve mastered orchestration […]
How AI in Customer Engagement Transforms CX: 5 Proven Strategies
While it might seem like artificial intelligence should stay out of customer service, it’s actually a major advantage for creating great customer experiences. Human interaction is still important, but today’s shoppers expect brands to know their needs and respond quickly and accurately — something AI excels at. AI-powered personalization tools can help identify and meet […]
How Bloomreach Is Changing Marketing Automation With Affinity
At Bloomreach, we’ve long been pioneers in AI-driven marketing automation. With the latest advancements in artificial intelligence, we’re pushing the boundaries even further. We’ve already brought some of these innovations to life, but I’m excited to share what our team has been diligently working on: Bloomreach Affinity, which is built using the next generation of […]
How Crafter’s Companion Streamlined Email Marketing With Bloomreach in Under 4 Weeks
Shopify brand Crafter’s Companion is home to all things papercraft, art, coloring, sewing, needlecraft, and more. Founded over 16 years ago, Crafter’s Companion has expanded from offering a single innovative papercraft tool to providing a diverse range of thousands of crafting essentials.
Bluebell Group Delivers Next-Level Personalization With Bloomreach + Shopify
Bluebell Group is Asia’s leading distributor, curator, and operator for a wide range of brands, including L’Atelier des Parfums Japan, Sabon, Venchi, and LeSportsac. Founded in 1954, the company is known as “the brand behind the brands,” and now boasts over 160 brand partners across over 10 markets in Asia.
How SCONTO Transformed Customer Engagement With Bloomreach and Acomware
Industry: Furniture Partner: Acomware SCONTO has been helping customers reimagine their home across the Czech Republic since 1995, building a reputation as one of the nation’s leading furniture and home accessories retailers. With an extensive network of brick-and-mortar stores complemented by a robust ecommerce platform, SCONTO doesn’t just sell furniture — it creates affordable lifestyle […]