Lock Specific Positions for Different Product Types
Opportunity Easily curate your online shopping experience to highlight what’s most important for your customers — and your business. Example Set a rule to highlight “Nike” brand shoes in any relevant search due to your existing merchandising contract or higher-margin products. Value Improve product diversity on your pages and expose products without manually locking them […]
Out-of-Stock Reranking
Opportunity Ensure customers always find what they’re looking for by automatically pushing out-of-stock products further down in search rankings. Tap into Bloomreach’s Loomi AI to dynamically adjust product visibility based on inventory levels. This reduces frustration and keeps the shopping experience seamless and engaging. Example Bury “organic whole milk” in search results when it’s out […]
Store-Specific Ranking
Opportunity Use relevance by segment to treat every store as a segment and rerank products accordingly. Results are automatically personalized to your customer’s neighborhood, accounting for factors like income, ethnic demographics, and regional tastes. Results populate sooner than 1:1 personalization data aggregation. Example Automatically display organic strawberries at the top of your page when new […]
Recommend Products Based on Past Purchases
Opportunity Streamline the shopping journey with the most relevant product recommendations informed by each customer’s previous purchases. Use Bloomreach to automatically analyze each customer’s data, identify products that complement the items they bought, and showcase these recommendations to create a personalized experience that stands out. Example Display accessories (e.g., shoes or a hat) that pair […]
Drive Cross-Category Exploration
Opportunity Encourage new and loyal customers to deviate from the norm. Example Enable cross-category product exploration within category pages. Display adjacent products like baby clothing when shoppers are browsing the maternity clothing category. Value Increase your average order size and encourage customer retention as they see more things they like on your site.
Merge Facets To Create One Coherent Look
Opportunity Consolidate two or more facet values to create one cohesive label, resulting in a cleaner, more intuitive experience for your customers. By merging similar facets that differ only in phrasing, you can align your product data with customer expectations, grouping related products and enabling shoppers to find what they’re looking for faster and more […]