Comprehensive Omnichannel Retail Strategy: Enhancing Customer Experience

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Omnichannel marketing, which bridges the gap between online and offline channels, is one of the hottest trends in retail right now — and for good reason. With its focus on the entire customer experience — and not just one single experience on a single channel — an omnichannel retail strategy is one of the best […]

Personalize, Optimize, Convert: Bloomreach Engagement’s New Must-Have Features

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Modern marketing is all about customer data: collecting it, protecting it, and analyzing it to drive smart business decisions. But actually gathering your data and turning them into actionable insights that drive results can be a challenging, time-consuming process that can leave even seasoned marketers feeling overwhelmed. Bloomreach Engagement takes a revolutionary leap forward with […]

Multichannel Marketing Under One Roof

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Introduction If you’re not already using a multichannel marketing approach, then your business could be missing out on a significant amount of potential customers. By utilizing multiple channels, businesses can reach a wider audience and improve customer loyalty like never before. Multichannel marketing is the strategy of leveraging offline and online channels to create a […]

Unlock the Power of Mobile With Bloomreach’s New Features

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In the past five years, SMS marketing has exploded in popularity. Both brands and consumers have adopted the channel and marketing practice: 91% of consumers globally have already signed up for an SMS program or are interested in doing so. Brands are more than happy to engage customers on this channel, with SMS volumes increasing every year. […]

Life With Bloomreach

Watch this video to learn what your life could look like when you use Bloomreach.