Drive Hesitant Customers to the Finish Line With Social Proof

Opportunity Build trust with potential customers through positive testimonials showcasing existing customers’ experiences, helping them overcome any objections or hesitations. Example Add reviews from real customers at your checkout page to convince doubters when buying your brand’s products or services (e.g., “This is what our customers say about these sneakers: ‘It’s like I’m walking on […]

Retarget Customers Who Interacted With Your Campaign but Didn’t Convert

Opportunity Don’t miss a conversion opportunity by targeting audiences who have opened your email but didn’t convert via Snapchat Ads. Example Serve a Snapchat ad to an audience who opened, but did not click your email. Value Increase conversions and lifetime value.

Profit-Focused Ad Targeting Powered by AI

Opportunity Reduce your customer acquisition cost (CAC) on platforms like Facebook, Snapchat, and TikTok. Loomi pinpoints customers who generate low or negative profits for your business. By syncing this segment with your audience, you can exclude them from ad retargeting efforts. Example Loomi identifies that customers who purchase low-cost items from your online store tend […]

Target Ads to Audiences Who Haven’t Opened an Email or SMS

Opportunity Capture missed conversion opportunities by retargeting audiences who haven’t opened emails or SMS through ads and social media. Example If a customer didn’t open your email or SMS campaign, target them with ads via Instagram to make sure that your message and/or promotion hits home. Value Improve customer experience and increase engagement.

Omnichannel Loyalty Programs: 10 Steps and Real Examples for 2025

One of the biggest challenges for any business is getting customers to keep coming back. After all, customer loyalty is what keeps a business thriving. This is why brands offer customer loyalty programs — to maintain lasting relationships and convert them into repeat buyers. However, many brands make a common mistake. They think traditional loyalty […]

IIAA Scales Multi-Brand Marketing and Achieves 5x Campaign Revenue Growth With Bloomreach

Industry: Beauty The International Institute for Active Ageing (IIAA) is home to scientifically proven, planet-positive skin health brands that are redefining how people feel in their skin. Leading with science, innovation, and knowledge, IIAA is transforming the beauty industry through a holistic approach to skin health. As the umbrella company for four interconnected brands — […]