The world of eCommerce is constantly evolving, and the pace of change has accelerated like never before during Covid-19 as the whole economy shifts further online.
In turn, this has had a profound impact on digital marketing agencies working in this space. To keep up with their clients they’ve had to move beyond marketing to become multi-disciplinary service providers.
Having held senior leadership roles at both Adobe and Accenture, Jay Dettling has witnessed the evolution of digital first-hand. He’s now leading the global marketing and technology firm Ansira, as CEO, and we couldn’t have spoken to a better person to check in on regarding the latest developments of the ever-changing landscape of digital marketing agencies.
