EnglishEpisode 67: Conquering New Markets And Navigating International Expansion
In this episode we delve into the world of music, art, and digital commerce with Christian Maaß, CDO & MD at Thomann Music. Brian and Christian dive into the impact of the pandemic on creative pursuits, the challenges of entering new markets, and uncover key insights for better differentiation.
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“I admire speed, and companies that are able to execute fast, because they will make a difference.” - Christian Maaß
In this episode we delve into the world of music, art, and digital commerce with Christian Maaß, CDO & MD at Thomann Music. Brian and Christian dive into the impact of the pandemic on creative pursuits, the challenges of entering new markets, and uncover key insights for better differentiation.
Join us as we discuss:
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Thomann's unique approach to customer experience
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The challenges and considerations of expanding into new markets
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The power of personalization at scale
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What I admire are companies that are able to execute fast, I think speed sells, especially if you're a retailer.
