In this episode, we explore the future of marketing and how to connect with the next generation of consumers. Gain perspective from special guests, Daniella Avila, Writer and Editorial Assistant at People Magazine, William Lynch, Marketing Strategist at We Make Websites, and Johnny Rodriguez, Director of Innovation at Fresh Labs.
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What does it take to market to and serve Gen Z effectively? What motivates them? What channels do they use? And how do they engage with brands?
Join us as we explore the future of marketing and how to connect with the next generation of consumers. Tune into this special episode for discussions around:
Gen Z and Social Media
Pulling the Curtain Back on Influencer Marketing
The Need for Sustainable Business Practices
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You need to stand out and connect immediately, often with humor and in a sense — self-deprecation to connect on these platforms — whether it is an organic post, an influencer post, or an ad.