Gmail and Yahoo’s New Email Sender Requirements: How Bloomreach Customers Can Stay Prepared

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Note: Gmail and Yahoo have introduced stricter requirements for bulk email senders to protect users from spam and abuse. Starting November 2025, Gmail is ramping up enforcement of these rules: messages that don’t meet the sender requirements may be temporarily rate-limited or permanently rejected, rather than simply routed to spam. Our official recommendation is to […]

Reimagining Retail CRM: How To Greater Drive Engagement, Revenue, and Lifetime Value

Using AI to transform retail CRM and drive engagement, revenue, and growth

The retail landscape has transformed dramatically over the past decade. The rise of online shopping, accelerated by the pandemic’s impact on traditional retail, has completely rewritten the rules of customer engagement. Today’s consumers expect personalized experiences that are timely and seamless across every channel. While retailers recognize this shift, many still operate with outdated CRM […]

How Bloomreach’s AutoSegments Drives Revenue and Efficiency

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Marketing teams are drowning in data but starving for insights. You’ve got millions of customer interactions flowing through your systems, but finding the valuable segments buried in that data? That takes weeks of manual analysis — and by the time you’re done, oftentimes the opportunity has already passed. There’s a better way. The Problem: Valuable […]

7 Ways AI in Ecommerce Is Revolutionizing Shopping in 2025

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Ecommerce is one of the leading adopters of artificial intelligence (AI), with use cases from personalized product recommendations and enhanced customer service to streamlined workflows, smart logistics, and sales/demand forecasting. Organizations that adopt AI business strategies generate an average of 10-12% extra revenue. With more and more consumers gravitating toward online shopping (21% of retail […]

How To Increase Ecommerce Conversion Rates With AI-Powered Personalization

Marketer using AI-powered personalization to increase ecommerce conversion rates

Ecommerce conversion rates have hit a wall. Despite massive investments in conversion rate optimization tools, most brands still struggle to break past 2-3% conversion rates. The problem? Traditional conversion rate optimization (CRO) treats symptoms, not the root cause. Customers want highly personalized, authentic experiences with brands — if you’re only providing surface-level personalization, you’re going […]

AI in Shopping: 5 Types + 4 Real-World Examples

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Although AI has existed for some time, if you didn’t know better, you would think it just came out last week. That’s how popular the concept has been since it entered the public consciousness in 2022. Artificial intelligence is more accessible than ever for shops of all sizes and budgets. 9 in 10 businesses actively […]