Topdanmark Embraces FinServ Digital Transformation
Topdanmark, the second largest insurance company in Denmark, is forging ahead in digital with BloomReach Experience Manager (brXM).
See how Topdanmark are tackling challenges that many FinServ companies run into, such as cumbersome legacy systems full of customer data and the need to create custom elements quickly.
Read the case study to see how they completed the first phase of their digital project in the estimated time, scope, and budget, and how why they prioritized finding a solution that met 3 key criteria:
- Continuous product innovation
- Sharing content across multiple brands
- Tools to put customer focus at the front and center of their online experience