Opportunity
Consolidate two or more facet values to create one cohesive label, resulting in a cleaner, more intuitive experience for your customers.
By merging similar facets that differ only in phrasing, you can align your product data with customer expectations, grouping related products and enabling shoppers to find what they’re looking for faster and more efficiently.
Example
- Combine facets that reword the same concepts, like the color options “red/orange” and “orange/red”
- Consolidate descriptive facets like “sun dress” and “evening gown” into one facet such as “dress” to maximize meaningful analytics in your dress category
Value
Managing data from multiple vendors can easily lead to inconsistencies, such as duplicate or overlapping facets that clutter your interface. By consolidating these redundant facets into one clear and precise label, you can improve usability, eliminate inaccuracies in reporting and discoverability, and streamline your product categorization.