Increase AOV by Showing Customers Their Last-Viewed Items at Checkout

Use Case
Industry

Beauty

Fashion

Furniture and Home Goods

Outdoor Equipment & Sports

Pets

Retail

Travel & Hospitality

Channel

Weblayers

The details

Opportunity

Influence purchase decisions by displaying customers' recently viewed products at checkout, encouraging them to add them to their cart.

Value

Increase in average order value.

Example
  • "Remember the amazing denim jacket you just viewed? It would look great on you."
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