Best SMS Marketing Platforms for 2026

Choosing the best SMS marketing platform can make or break your mobile messaging strategy. With SMS open rates reaching 98% and click-through rates up to 36%, text messaging remains one of the most direct channels for reaching customers. But the landscape has changed — the days of standalone SMS tools are giving way to platforms […]

thortful Boosts CRM Revenue by 20% With Occasion-Led Personalization

thortful is a UK-based online greeting card marketplace connecting millions of customers with independent creators. By owning the end-to-end customer experience — from discovery to print and fulfillment — thortful operates at scale in a highly seasonal, occasion-driven category.

Woolacombe Bay Holiday Parks Drives 2x Conversions With Bloomreach

Industry: Travel & Transportation Woolacombe Bay Holiday Parks is a family-owned caravan and camping provider in North Devon, England. Across its three award-winning parks — Woolacombe Bay, Twitchen House, and Easewell Farm — guests of every kind can enjoy their ideal coastal break, with activities ranging from pools and water sports to entertainment, nature trails, […]

Enable Word-of-Mouth Growth Through Referrals

Opportunity Encourage existing customers to refer friends and family to your brand, leveraging word-of-mouth marketing to acquire new customers in a cost-effective way. Example Offer 15% off the next purchase for both the referrer and new customer. Value Support your ongoing acquisition and activation strategy with a win-win campaign that creates organic, healthier, and longer-lasting […]

Alert Customers When Their Favorite Products Drop in Price

Opportunity Notify current or potential customers of price drops on previously sought-after products or services to drive purchase intent and revenue growth. Example “Price drop alert: Save 20% on your favorite products.” “Hurry up and save: Limited-time offer on the services you like.” Value Customers are more likely to purchase a product or service that […]

Reengage Inactive Customers Through an Omnichannel Win-Back Campaign

Opportunity Create a win-back campaign that’s consistent across web, mobile, and email. Then, leverage customer data to personalize messages, A/B test, and optimize based on real-time interactions. Example Use retargeting ads to showcase products or services that the customer has shown interest in while offering personalized messages and incentives (e.g., “We think that jacket would […]