2026 Gartner® Magic Quadrant™ for Email Marketing Platforms
Bloomreach is named a Leader in the inaugural 2026 Gartner® Magic Quadrant™ for Email Marketing Platforms.
Email Revenue Attribution: Why Your ESP, GA4, and Attribution Tool Disagree
If you’ve ever compared what your email platform, GA4, and attribution tool each say that email sold last month, you’ve probably noticed that they don’t agree. And if you add up every channel’s claim, the total can easily come to more than finance actually booked. That’s because email revenue attribution is really about connecting two […]
Migrating From Adobe Campaign to Bloomreach: What Transfers, What Doesn’t, and How To Decide
If you run Adobe Campaign Classic v7, you’ve probably already had the conversation: Adobe is steering customers toward Campaign v8 or Journey Optimizer. Your integration partner has likely scoped the work and attached a cost to the shift. But there’s a crucial bit that often gets skipped in that conversation. Whether you move to v8 […]
Charles Tyrwhitt Consolidates Its Tech Stack and Drives 20% More Revenue With Loomi
Industry: Retail Charles Tyrwhitt is a leading British menswear brand on a mission to make it easy for men to dress well. Specializing in high-quality shirts, tailoring, and workwear, the brand operates across 10 global markets, serving customers online and through retail locations in the UK and US.
What Is AI Marketing Automation? A Guide for Ecommerce Teams
Marketing automation isn’t new, but how marketers use it is changing. Traditionally, marketers would have to figure out which rule applies to each scenario. With AI marketing automation, the system determines what the customer’s most likely to do next and the best action to take as a result. Now, technology is taking it even further. […]
Travelpass Group Builds Lasting Customer Relationships With Bloomreach
Industry: Travel & Hospitality Travelpass Group started with travelers focused on building what was missing in the world of trip planning and travel. With over 20 million bookings and 36 million room nights booked, the brand prioritizes bringing millions of travelers closer to countless cultures, impactful destinations, and memorable experiences. Founded in 2007, the group operates […]