How Dynamic Email Content Drives Real-Time, Revenue-Generating Relevance

Marketer using dynamic email content to create truly personalized content for customers

Dynamic email content represents a fundamental shift from static messaging to adaptive, modular blocks that change based on individual user behavior, real-time context, and predictive intent signals. Unlike traditional personalization, dynamic content uses artificial intelligence to make content decisions at the moment of email open, not at send time. Bloomreach powers this next generation of […]

How To Fix Zero Search Results in Ecommerce

Addressing zero search results in ecommerce

A zero results page is one of the fastest ways to lose a high-intent shopper. These are the customers who typed a specific query and know what they want, but your search engine told them nothing is available. That costs you real revenue.  The problem usually lies with technology or data gaps, but the good […]

Best Ecommerce Chatbots in 2026: 8 AI Tools Compared

Shopper interacting with one of the best ecommerce chatbots

Most ecommerce brands are evaluating the wrong type of chatbot for their actual goal. Support chatbots and AI shopping agents get listed side-by-side as if they solve the same problem, but they don’t. One is built to reduce support load, while the other is built to increase revenue. This can lead to costly confusion: brands […]

How To Choose an Agentic Commerce Platform: A Buyer’s Evaluation Guide

Marketer selecting the best agentic commerce platform

Agentic commerce is already here. AI agents are browsing, comparing, and buying on behalf of consumers right now, and retailers who haven’t structured their catalogs for agent discovery are already losing the sale before a human visitor ever lands on their site. What makes evaluation difficult is that agentic commerce requires two simultaneous decisions. Your […]

The Best AI Shopping Assistants for Ecommerce in 2026

Shaping the customer experience with the best AI shopping assistants

Amazon’s launch of Alexa for Shopping in May 2026 signals a broader acceptance of AI shopping assistants. It’s no longer a matter of whether you should embrace this technology — it’s a matter of how. In particular, how do you choose the best AI shopping assistants to research and ultimately implement on your own site?  […]

What Is AI Marketing Automation? A Guide for Ecommerce Teams

AI Marketing Automation

Marketing automation isn’t new, but how marketers use it is changing. Traditionally, marketers would have to figure out which rule applies to each scenario. With AI marketing automation, the system determines what the customer’s most likely to do next and the best action to take as a result.  Now, technology is taking it even further. […]