Coronavirus: The Implications for B2B Commerce
First and foremost the COVID-19 novel coronavirus outbreak is a terrible human tragedy, affecting hundreds of thousands of people across the globe. Living in Seattle as I do – perhaps the first place in North America to really experience the outbreak – you understand how interconnected we are as human beings, and the few degrees […]
Bloomreach Commerce Pulse: Update on US, UK, & EU eCommerce Traffic & Sales – Wk of March 15-21, 2020
The week of March 15 saw the impact of the coronavirus pandemic really hit home across North America, Europe, the United Kingdom, and much of the rest of the world. Governments were forced by the basic math into a difficult decision to ask citizens to ‘shelter in place’, not leave their homes, and to close […]
Laying the Foundations for Digital Transformation in 2021
With the pandemic forcing customers to stay home, many companies have scrambled to switch their focus to digital. Rapid change is never easy, but there are some fundamental things you can do to give your business the best chance of thriving online. At our annual brConnect event we assembled an expert panel representing three of […]
Introducing SKU Select: More Relevant Product Images for Search
Customers’ online shopping expectations for personalized, relevant experiences haven’t stopped increasing. While merchants have been investing in personalization for the last 10+ years, they still struggle to apply it in a way that provides real value to the customer. However, when they get it right, it pays off —Bloomreach data shows that 82% of a […]
Crank Up Your Ecommerce Search With Day Zero Learnings
In the fast-paced world of ecommerce, it’s essential for online stores to provide a seamless and efficient search experience for their customers. A well-designed ecommerce search engine not only helps users find the products they’re looking for, but also significantly impacts an ecommerce site’s revenue. The importance of ecommerce search cannot be overstated. An effective ecommerce search […]
Digital Transformation and the Experience Era
The following article was first printed in the eTail Nordic 2022 Benchmarking Report. Visit here to download the full report and see additional survey results. Digital transformation. It’s a phrase that’s been around for quite some time now, cited by businesses across industries to demonstrate a commitment to innovation and an ability to keep up with […]