Digital Transformation and the Experience Era
The following article was first printed in the eTail Nordic 2022 Benchmarking Report. Visit here to download the full report and see additional survey results. Digital transformation. It’s a phrase that’s been around for quite some time now, cited by businesses across industries to demonstrate a commitment to innovation and an ability to keep up with […]
Recession-ready Your Marketing by Doubling Down on Email
Don’t let your brand suffer because of the economic pressures on the horizon. Use first-party data to fuel your email personalization strategy and complete the customer experience.
The 80/20 Rule of Merchandising
Streamline merchandising efforts and drive meaningful impact by letting automation do 80% of the work, so your team can focus on the 20% of tasks that need a human touch.
How Digital Transformation is Improving Customer Experience
Guest post from Scott Miraglia, CEO of Elevation Marketing Research from IDC shows that two-thirds of CEOs from Global 2,000 companies are planning on moving away from traditional strategies to modern digital ones by the end of 2019. Their reason? To improve the customer experience. In fact, more than a third of organizations have already started integrating and executing […]
Bloomreach Commerce Pulse: Update on NA, UK & EU eCommerce Traffic and Sales – Wk of April 12 – 18, 2020
The week of April 12 saw the United States, United Kingdom, and Europe settle in to “stay-at-home” routines while speculation and pressure to define the next phase and ‘open-up’ grew in intensity. The overall economic picture is of course weighing on everyone’s mind as the unemployment situation, delays in government loans and stimulus, and recessionary […]
Bloomreach Commerce Pulse: Update on NA, UK & EU eCommerce Traffic and Sales – Week of May 3 – May 9, 2020
The week of May 3 saw discussion squarely focused on a relaxation of some social distancing requirements and the controlled reopening across many countries, states, and regions. This is certainly leading to much speculation on the economic implications and how fast things ‘return to normal’. It is our view consumers and B2B customers alike will […]
