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How Steinhoff Uses Headless Architecture to Drive Omnichannel Strategy

Learn how Steinhoff is moving towards creating an omnichannel experience with an agile, next-generation headless solution.

Steinhoff UK has a vision: to create an exciting, easy, multi-touchpoint journey for their customers. But creating this experience is, of course, easier said than done. As you’d imagine, the customer journey is really complicated.

See how Steinhoff is using Bloomreach Experience together with BigCommerce's headless commerce platform to:

  • Create a differentiated quick vs considered buying experience
  • Help customers visualize their furniture purchases through augmented reality