Deliverability is a mystery for most marketers: open rates dip, mail slips into spam, and there’s nowhere obvious to look. The Email Deliverability Dashboard takes that mystery away — giving CRM and lifecycle marketers native Bloomreach send data, Google Postmaster, and Microsoft SNDS on a single screen inside the platform, with 13 months of accumulating history behind it. Industry benchmarks are built into every chart, so an out-of-bounds complaint rate highlights itself the moment a marketer opens the page.
What’s included
- Send data, in full — delivery rate, soft and hard bounces, complaint rate, opens, and clicks, sliced by mailbox provider, campaign, sending IP, and time-to-delivery, with bounce and failure reasons and list hygiene signals
- The mailbox providers’ own view — Google Postmaster and Microsoft SNDS natively unified with send data: domain and IP reputation, spam rate, authentication, compliance checks, and the per-IP Microsoft SNDS signals most teams never see
- 13 months of history — Bloomreach retains provider data far longer than the sources keep it themselves (Google ~120 days, Microsoft ~90), so reputation and complaint trends stay visible long after the source has wiped them
Benefits
- See and understand deliverability without a specialist — provider-grade signals turned into plain-language status, measured against published thresholds, inside the platform CRM and lifecycle marketers already use
- All deliverability signals in one place — native send data alongside Google Postmaster and Microsoft SNDS in a single view, so the scramble across 4 different tabs collapses into the dashboard marketers already open every day
- Catch problems early, while the fix is still cheap — 13 months of history means degradation shows up as a slope long before it becomes a bounce spike or a collapse in open rates