See All Use Cases

Paid Ad Optimization Using Audience Predictions


Harness predictive analytics to refine ad targeting by excluding customers with very high or low purchase probabilities, ensuring budgets focus on impactful segments. High-probability customers also serve as seed audiences for lookalike targeting, helping attract similarly valuable prospects.

Maturity

Channel

Tags

Metrics

Industries

Available in Use Case Center

bloomreach_pattern
Paid Ad Optimization Using Audience Predictions

“Maximize your ROI and optimize your ad spend with predictive audience insights. Transform your advertising strategy by targeting the right customers at the right time.”

Explore more from our Use Case Library

Email
Birthday Campaign
Paid Media
CLTV Based Lookalike Targeting for Paid Ads
Analytics
Email Optimization Autosegments
SMS
SMS Double Opt-in Subscription With Zero-Party Data Collection
Omnichannel
Omnichannel Welcome Flow
Web Personalization
Abandoned Browse Banner With Recommendations

Personalized Customer Journeys Lead To Better Customer Experiences

There’s a reason we’re trusted by 1,400+ brands worldwide

Life With Bloomreach

Watch this video to learn what your life could look like when you use Bloomreach.