EnglishSee All Use Cases
Email and SMS Reactivation Campaign
This use case will target lapsing customers with customized email and personalized SMS, including subject lines, content, and purchase recommendations. Reengage with your customers and motivate them towards purchase with this robust use case.
Goal
Channel
Metricsmetric-conversion-rate,
metric-revenue,
metric-cltv,
metric-active-subscriber-base,
metric-purchase-frequency
Maturity
Tagsuse-case-tag-content-personalization,
use-case-tag-ai-productrecommendations,
use-case-tag-customer-experience
Available in Use Case Center
Reconnect with customers who last purchased a while ago or didn't engage in recent email campaigns. Identify and target your customers with highly personalized email messaging; if they are not responsive, send a follow-up via SMS.
“Reactivation campaigns can increase your bottom line by reselling or upselling to dormant customers. The revenue opportunities are even greater if a dormant customer had a positive experience with your brand or solution in the past.”
Explore more from our Use Case Library
Personalized Customer Journeys Lead To Better Customer Experiences
There’s a reason we’re trusted by 850+ customers worldwide