Multichannel Marketing Under One Roof

Multichannel Marketing Guide Thumbnail - Hey, Jane Personalization Promo

Introduction If you’re not already using a multichannel marketing approach, then your business could be missing out on a significant amount of potential customers. By utilizing multiple channels, businesses can reach a wider audience and improve customer loyalty like never before. Multichannel marketing is the strategy of leveraging offline and online channels to create a […]

Cross-Sell Your Way to a Higher LTV With Product Recommendations

Bloomreach showing how their product can increase the customer lifetime value with cross-sell product recommendations

Opportunity Encourage customers to purchase additional products and services. Loomi can recommend complementary products that customers might be interested in via the product description page, the checkout page, or in a post-purchase email. Example If a customer buys a smartphone, the model can recommend accessories such as earphones or phone cases. Display “”frequently bought together”” […]

Discover Customer Preferences With Zero-Party Data Capture on Your Website or App

Bloomreach showing how their product can discover customer preferences with zero-party data capture on a website or app

Opportunity Build an accurate, complete picture of your customers in a privacy-friendly way that benefits customers and your brand. Example Ask questions to better understand your customers’ favorite categories, information format preference (e.g., visual or text), shopper type (e.g., premium or discount-hunter), etc. Use the information you collect, in conjunction with Bloomreach’s in-session predictions, to […]

Drive Conversions by Targeting the Right Audiences Based on Their Geographical Data

Bloomreach showing how their product can drive conversions by targeting the right audiences based on their geographical data

Opportunity Launch similar campaigns at the right time in different regions using geographic data, which can help customers plan ahead and search for the best deals during holidays or festive periods. Example Coordinate similar campaigns for different launch dates. For example, Mother’s Day in Australia was on May 14, 2023 and on March 19, 2023 […]

Life With Bloomreach

Watch this video to learn what your life could look like when you use Bloomreach.